Job Description

Job Summary:

We are seeking a creative and results-driven SMO Digital Marketing Executive to join our dynamic team at [Men's Wear Studio Name]. The ideal candidate will be responsible for managing and enhancing our social media presence, developing innovative marketing strategies, and engaging with our audience to drive brand awareness and sales.

Key Responsibilities:

• Social Media Management:
• Develop, implement, and manage our social media strategy across platforms including Facebook, Instagram, Twitter, LinkedIn, and Pinterest.
• Create and curate engaging and relevant content (text, images, videos) tailored to the men's fashion audience.
• Schedule and publish posts using social media management tools.
• Monitor and respond to comments, messages, and inquiries promptly.
• Campaign Development:
• Plan and execute social media campaigns and promotions to increase brand awareness and drive traffic to the website and physical stores.
• Collaborate with the design and content team to produce high-quality campaign assets.
• Analyze the performance of campaigns and optimize strategies based on data insights.
• Analytics and Reporting:
• Track and analyze social media metrics and KPIs to measure the effectiveness of social media activities.
• Generate regular reports detailing performance, insights, and recommendations for improvement.
• Community Engagement:
• Foster and grow online communities by engaging with followers and encouraging user-generated content.
• Identify and collaborate with influencers and brand ambassadors in the men's fashion industry.
• Brand Consistency:
• Ensure that all social media content aligns with the brand voice, tone, and visual identity.
• Stay updated with the latest trends in men's fashion and social media marketing to keep content fresh and relevant.
• Competitor Analysis:
• Conduct regular competitor analysis to understand market trends and identify opportunities for differentiation.
• Ad Management:
• Create and manage paid social media advertising campaigns, including setting up targeting, budgeting, and ad creatives.
• Monitor and optimize ad performance to achieve desired ROI.

Job Type: Full-time

Pay: ?10,238.92 - ?42,000.00 per month

Schedule:

• Day shift

Education:

• Bachelor's (Preferred)

Work Location: In person