Job Description

DIGITAL MARKETING CONSULTANT We are looking for an experienced Digital Marketing Consultant to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign. Roles & Responsibilities: Lead Generation through social media marketing Generate and device various campaigns (email, SMS, Whatsapp, Linkedin, other leading social media channels) Assist in the formulation of strategies to build a lasting digital connection with consumers Plan, oversee and monitor the company social media accounts and the ongoing company presence on social media (Twitter, Facebook etc.) Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness Build an inbound marketing plan Be actively involved in SEO efforts (keyword, image optimization etc.) Prepare online newsletters and promotional emails and organize their distribution through various channels Managing PPC Campaigns, monitoring reports and ROI Collection and interpretation of data from various marketing campaigns and analysis of that data. Identifying crucial customer conversion points and drop off points that maximises user funnels. Provide creative ideas for content marketing and update website Acquire insight in online marketing trends and keep strategies up-to-date Maintain partnerships with media agencies and vendors Requirements & Skills: Proven experience as Digital Marketing Consultant or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2B social media, Google Adwords and email campaigns and SEO/SEM Working knowledge of ad serving tools (e.g., DART, Atlas) Perfect knowledge of web analytics tools (e.g. Google Analytics, WebTrends etc.) Channel management expertise Content Marketing expertise ex short videos (Youtube, Instagram, etc\xe2\x80\xa6) Skills and experience in creative content writing Analytical mindset and critical thinking Excellent communication and interpersonal skills Job Type: Full-time Salary: 9500,000.00 - 9700,000.00 per year Schedule:

• Monday to Friday

Ability to commute/relocate:

• Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Perfect knowledge of web analytics tools (e.g. Google Analytics, WebTrends etc.)
• Working knowledge of ad serving tools (e.g., DART, Atlas
• Experience with B2B social media, Google Adwords and email campaigns and SEO/SEM

Education:

• Bachelor\'s (Preferred)

Experience:

• LinkedIn Marketing: 3 years (Required)
• total work: 3 years (Required)
• Social media marketing: 3 years (Required)