Job Title: Digital Marketing and Branding Specialist Job Brief: We are seeking a highly skilled Digital Marketing and Branding Specialist for our Solar EPC company. The successful candidate will be responsible for overseeing and managing our multiple websites, digital marketing campaigns, and branding efforts, ensuring that they are in line with the company's goals and objectives. The position requires strong leadership skills, technical expertise, and the ability to manage multiple projects simultaneously. Responsibilities: - Develop and implement digital marketing strategies and campaigns to promote the company's solar EPC services - Create and manage multiple websites for the company, ensuring that they are up-to-date, SEO-optimized, and provide a positive user experience - Manage social media channels, including content creation and community management - Conduct market research and competitor analysis to identify new opportunities and stay ahead of industry trends - Manage the company's branding efforts, including the development of brand guidelines and the creation of branded collateral - Work closely with external agencies and vendors to execute campaigns in a timely and cost-effective manner - Monitor and analyze campaign performance and provide regular reports to the management team - Stay current on digital marketing trends and seek out new digital marketing opportunities to increase the company's visibility and reach Qualifications: - Bachelor's degree or higher in Marketing, Communications, or a related field - 5+ years of experience in digital marketing, branding, and website management - Strong knowledge of SEO, SEM, social media advertising, and Google Analytics - Experience with website design, development, and CMS platforms such as Wordpress - Ability to manage multiple projects simultaneously and prioritize tasks effectively - Excellent communication and collaborative skills - Strong attention to detail and creative problem-solving abilities - Knowledge of the solar EPC industry and its key players Salary: The salary for this position will be competitive and commensurate with experience. If you believe that you meet the requirements indicated above, please submit your CV for consideration. Job Type: Full-time Schedule:
Day shift
Flexible shift
Morning shift
Ability to commute/relocate:
Gurugram, Haryana: Reliably commute or planning to relocate before starting work (Required)