Job Description

: Digital Marketing Assistant

Qualifications:

- Bachelor's degree in Marketing, Communications, Journalism, or a related field.

- Proven experience (1-3 years) in digital marketing, content creation, or social media management.

- Solid understanding of digital marketing concepts and best practices.

- Excellent written and verbal communication skills.

- Proficiency in content management systems, social media platforms, and marketing automation tools.

- Strong analytical skills and data-driven thinking.

- Creative mindset with the ability to generate innovative ideas.

- Attention to detail and ability to multitask.

- Content Writing:

- Create compelling and engaging content for various digital platforms including blogs, website copy, email newsletters, and advertisements.

- Develop content strategies aligned with short-term and long-term marketing targets.

- Optimize content for SEO and ensure consistency in style, tone, and brand voice.

- Collaborate with designers, marketing team members, and external influencers to produce high-quality content.

- Social Media Post Creation:

- Manage and oversee social media content (Facebook, Instagram, Twitter, LinkedIn, etc.) to enhance brand visibility.

- Develop and execute social media campaigns to increase audience engagement and drive traffic to the app.

- Monitor social media channels for trends and opportunities.

- Analyze social media insights (e.g., traffic, engagement metrics) and adjust strategies as needed.

- Creative Creation:

- Design visual assets for digital marketing campaigns, including images, infographics, and videos.

- Ensure all creative assets are on-brand and consistent in terms of style, quality, and messaging.

- Stay updated with industry trends and incorporate innovative ideas into creative projects.

- Collaboration and Reporting:

- Work closely with the marketing team to brainstorm new ideas and strategies.

- Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies.

- Prepare regular reports and presentations on marketing metrics for management.

- Experience with PPC campaigns and Google Analytics.

- Knowledge of HTML, CSS, and web development tools.

- Familiarity with graphic design software (e.g., Adobe Creative Suite).

Job Type: Full-time

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

Work Location: In person