Job Description

Do you love creating marketing campaigns? Do you have creative ideas bubbling inside your mind? Are you driven by innovation and learning? -- Yes? We are looking for you!

As a digital marketing expert, you'll work on high-budget performance marketing campaigns across multiple client verticals. You will also experiment with various growth strategies with a drive for results. Brainstorming sessions and monthly discussions with field experts are a bonus, with loads of learning opportunities!

At [Company X], we love to work with diverse minds to bring out the best results for our partners. We offer a competitive salary package, health benefits, flexible work hours and a hybrid working environment. Being an equal-opportunity employer, we encourage candidates from all backgrounds to apply.

So, do you have what it takes to be a digital marketing specialist at [Company X]?

Objectives of this role

• Develop and implement digital marketing strategies aligning with the company's goals.
• Conduct market research, understand the target audience, and identify marketing and growth opportunities.
• Create and execute campaigns across various digital channels, like email, social media, paid advertising and search engine optimisation.
• Measure and analyse campaigns' success using data and analytics tools.
• Lead client meetings and explain the campaign details to the client with key performance metrics (KPIs).

Your responsibilities

• Understand how ad creative elements perform for each unique advertising goal (traffic, conversions, and engagement).
• Track and analyse primary metrics, revenue and paid ad initiatives weekly and monthly.
• Experiment and implement innovative digital marketing strategies, tools and best practices to improve ROAS consistently.
• Stay up-to-date with digital marketing trends and new technologies, and make recommendations for how the company can stay ahead of the curve.

Required skills and qualifications

• A bachelor's degree in Mass Communication, English, Visual Design, Marketing, Business, New Media or Public Relations.
• 2+ years of demonstrable experience in marketing or digital marketing roles.
• Knowledge of content management tools like CMS Hub, Squarespace, or WordPress.
• Excellent analytical skills to understand data, study metrics, and align strategies.
• Innovative thinker with a keen eye for detail and identifying trends.
• Strong interpersonal, verbal and written communication skills.

Preferred skills and qualifications

• Relevant certificates like Google Analytics Certification, Google Ads Certification, and/or HubSpot's Inbound Certification Course.
• Familiarity with marketing analytics tools like Google Analytics and SEMRush.

Job Type: Full-time

Pay: ?25,000.00 - ?35,000.00 per month

Benefits:

• Flexible schedule
• Work from home

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 3 years (Required)
• total work: 1 year (Preferred)

Work Location: In person