Job Description

Job Posting: Digital Marketer at Mak Umbrella (Madurai)

Are you a creative and results-oriented Digital Marketer seeking an exciting opportunity with a trusted and well-established brand? Join Mak Umbrella, the Leading Umbrella Manufacturers since 1975, and play a pivotal role in driving our digital marketing efforts in the historic city of Madurai. With a legacy of trust spanning decades, we offer a diverse range of top-quality products, including Folding Umbrellas, Promotion Umbrellas, Garden Umbrellas, Golf Umbrellas, Gazebo, Canopy Tents, Promotion Tables, Rollup Standees, Promotion Caps, and more. At Mak Umbrella, we are committed to delivering long-lasting, durable umbrella products at competitive prices while providing exceptional customer service and timely deliveries, without compromising on product quality.

Position Overview:

As a Digital Marketer at Mak Umbrella, you will be a key player in developing and implementing digital strategies to enhance our brand presence, engage our target audience, and drive sales. Your expertise in digital marketing channels and your creative mindset will help us connect with customers, build strong online relationships, and achieve our marketing objectives.

Key Responsibilities:

• Develop, execute, and optimize digital marketing campaigns across various platforms, including social media, email, display advertising, and search engine marketing (SEM).
• Create compelling and relevant content for online channels, including website, blogs, social media, and email campaigns, to effectively communicate our brand message and product offerings.
• Monitor and analyze the performance of digital campaigns, using data-driven insights to make informed decisions and drive continuous improvement.
• Manage and grow our social media presence, engaging with followers, responding to comments, and fostering a vibrant online community.
• Collaborate with cross-functional teams to ensure consistent branding and messaging across all digital touchpoints.
• Conduct keyword research and implement SEO strategies to improve our website's search engine rankings and organic traffic.
• Plan and execute email marketing campaigns, from concept to deployment, to nurture leads, engage customers, and drive conversions.
• Stay updated with industry trends and emerging digital marketing technologies to propose innovative strategies and tactics.
• Measure and report on the effectiveness of digital marketing initiatives, presenting findings and recommendations to the management team.

Requirements:

• Proven experience in digital marketing, with a strong portfolio showcasing successful campaigns and projects.
• Proficiency in digital marketing tools and platforms, including social media management, email marketing, and Google Analytics.
• Solid understanding of SEO principles, keyword research, and best practices for optimizing website content.
• Excellent written and verbal communication skills, with the ability to create engaging and persuasive content.
• Analytical mindset, with the ability to interpret data, generate insights, and make data-driven decisions.
• Creativity and ability to think outside the box to develop innovative digital marketing strategies.
• Familiarity with graphic design software and basic design principles is a plus.
• Degree in Marketing, Digital Marketing, Communications, or a related field is preferred.
• Fluency in English and proficiency in local language (Tamil) is required.

Join the Mak Umbrella team as a Digital Marketer in Madurai and contribute your digital marketing expertise to our continued success as a trusted brand in the umbrella manufacturing industry. We offer a dynamic work environment, competitive compensation, and opportunities for professional growth.

To apply, please submit your updated resume and a cover letter outlining your relevant experience and interest in the position to makumbrella@gmail.com. For any further inquiries, feel free to contact us at 9789309863. We look forward to receiving your application and welcoming you to the Mak Umbrella family!

Job Types: Full-time, Permanent, Fresher

Pay: From ?10,000.00 per month

Schedule:

• Day shift
• Fixed shift

Application Question(s):

• Have you worked as Digital Marketer before?

Education:

• Diploma (Preferred)

Language:

• English (Preferred)
• Tamil (Preferred)
• Hindi (Preferred)