Job Description

Overview

As a Campaign Developer 2, your role will involve building multi-channel marketing campaigns, creating functional specifications, developing campaign flowcharts and workflows, and conducting unit and end-to-end testing, as well as overseeing the successful deployment of these campaigns. You will act as a bridge between clients and internal technical delivery teams, ensuring smooth communication and execution.




Why we are looking for you:

Campaign Developer2 with a proven track record in developing, QA, and configuring Marketing Technology (AJO). Skilled in utilizing advanced technical skills to construct sophisticated ETL processes, enhance product functionality, and implement large-scale, real-time delivery of dynamic content communications.




What you will enjoy in this role:

The Senior Campaign BSA (AJO, ACC, AEP) role within the Marketing Platform team is pivotal in driving client value through the implementation of marketing platforms for executing campaigns. This position focuses on streamlining campaign launches, optimizing audience selection, and enhancing performance to deliver high-quality, targeted campaigns that meet client objectives and drive ROI. Key responsibilities include campaign requirement gathering, developing, QA, performance monitoring, result analysis, and reporting.




Staying current with new technologies, ensuring precise documentation are essential for achieving client success and desired outcomes, with a focus on durability and longevity.




Responsibilities

What you will do:


• Ensure thorough understanding of client requirements for successful campaign execution.
• Utilize visual aids for comprehensive solution design and audience analysis.
• Prepare mock data to facilitate efficient testing processes.
• Ensure target audience attributes are well-understood for personalized campaigns.
• Prepare estimated audience/segment counts to guide campaign strategy.
• Configure metadata for precise campaign tracking and reporting
• Implement data flow logic for efficient campaign management.
• Develop email templates and content using MARTECH tools.
• Construct email content through scripting languages like Ampscript and JavaScript.
• Develop test cases and conduct thorough testing of marketing campaigns.
• Perform peer reviews to ensure campaign alignment with client requirements.
• Build QC/SQL scripts for campaign setup and execution.



Qualifications

• 4-year college degree in a technical field or equivalent
• Adobe campaign related certification is must.



Required Technical Skills:


• Experience in technology with Marketing technologies (AJO, ACC,)
• 1 years minimum of experience with AJO platform and more than 2+ years working on Campaign implementations or manage project.
• Hands on experience on the Adobe Campaign tool is an added advantage
• 1+ years of SQL development experience including.
• 1+ years of scripting/programming experience (JavaScript preferred)
• Eager to learn new applications of traditional technologies.
• Able to articulate and convey technical concepts to a mixed audience.
• Familiarity with enterprise software and project implementation life cycles is a plus.
• Knowledge of basic marketing concepts such as Campaign RoI metrics and KRAs



Additional Information

Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we've provided marketers from the world's leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels.



Epsilon's comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world.



Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work:

• Act with integrity. We are transparent and have the courage to do the right thing.
• Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.
• Innovate with purpose. We shape the market with big ideas that drive big outcomes.
• Respect all voices. We embrace differences and foster a culture of connection and belonging.
• Empower with accountability. We trust each other to own and deliver on common goals.



Because You Matter

YOUniverse. A work-world with you at the heart of it!

At Epsilon, we believe people make the place. And everything we do is designed with you in mind. That's why our work-world, aptly named 'YOUniverse' is focused on creating a nurturing environment that elevates your growth, wellbeing and work-life harmony. So, come be part of a people-centric workspace where care for you is at the core of all we do.




Take a trip to YOUniverse and explore our unique benefits, here




Epsilon is an Equal Opportunity Employer.


Epsilon is committed to promoting diversity, inclusion, and equal employment opportunities by using reasonable efforts to attract, recruit, engage and retain qualified individuals of all ethnicities and backgrounds, including, but not limited to, women, people of color, LGBTQ individuals, people with disabilities and any other underrepresented groups, traits or characteristics.