Here is a job description for a Digital Marketing role with a focus on Social Media:
Job Title: Digital Marketing Specialist (Social Media)
Job Summary:
We are seeking a highly skilled Digital Marketing Specialist to join our team, specializing in social media marketing. The successful candidate will be responsible for developing and implementing effective digital marketing strategies to increase brand awareness, drive website traffic, and generate leads across various social media platforms.
Key Responsibilities:
- Develop and execute social media marketing campaigns across platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube.
- Create engaging content, including graphics, videos, and captions, to drive audience engagement and conversions.
- Manage and schedule posts using social media management tools like Hootsuite or Sprout Social.
- Monitor and analyze performance metrics, including engagement rates, reach, and conversions, to optimize campaigns.
- Collaborate with cross-functional teams, including sales, product, and customer service, to align marketing strategies.
- Stay up-to-date with the latest social media trends, best practices, and platform changes.
- Manage and grow the company's social media presence, including follower growth and community engagement.
- Develop and manage social media advertising campaigns, including budgeting and targeting.
- Collaborate with influencers and content creators to amplify brand reach and credibility.
- Develop and implement social media crisis management plans to maintain brand reputation.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- 2+ years of experience in digital marketing, with a focus on social media.
- Proven track record of successful social media campaigns and content creation.
- Strong understanding of social media platforms, their algorithms, and best practices.
- Excellent content creation skills, including writing, graphic design, and video production.
- Analytical skills and ability to interpret performance data.
- Strong communication and project management skills.
- Ability to stay up-to-date with industry trends and platform changes.
Nice to Have:
- Experience with social media management tools and advertising platforms.
- Knowledge of SEO principles and content optimization.
- Familiarity with email marketing and marketing automation software.
- Certification in digital marketing or social media marketing.
What We Offer:
- Competitive salary and benefits package.
- Opportunity to work with a dynamic and growing company.
- Collaborative and supportive team environment.
- Professional development opportunities and training.
- Flexible working hours and remote work options.
I hope this helps! Let me know if you need any modifications or have any questions.
Job Type: Full-time
Pay: ?15,000.00 - ?25,000.00 per month
Benefits:
• Provident Fund
Schedule:
• Day shift
Supplemental pay types:
• Yearly bonus
Experience:
• total work: 1 year (Preferred)
Work Location: In person
Application Deadline: 05/07/2024
Expected Start Date: 08/07/2024
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