Deputy Manager, Social Media and Advocacy
Gurgaon, Haryana, IndiaAs a Social Media and Advocacy Manager, you will lead the creation of original text and video content, oversee post management, monitor AXA XLxe2x80x99s presence on social media and act as a trusted social media advisor to the global communications and marketing teams. You will have excellent communication skills (written and verbal) and a passion for social media, understanding the latest technologies and trends. You will also have creativity and a knowledge of brand governance. Our Global Communications and Brand team plays an integral role in promoting our story to clients, brokers, partners, media, employees, and policy makers, showcasing our value beyond the policy, bringing our purpose to life, and fostering a sense of pride and emotional commitment in who we are and what we do. Wexe2x80x99re a high-performing, results-driven team with effective internal and external networks and relationships, and our teamxe2x80x99s work has meaningful impact as we promote our business capabilities, protect our reputation, and ultimately drive our growth ambitions as a business. Youxe2x80x99ll find in our team a high degree of autonomy and opportunity to lead, underpinned by a support network of collaborative professionals.DISCOVER your opportunityWhat will your essential responsibilities include?xc2xb7 Contribute to AXA XLxe2x80x99s social media strategy.xc2xb7 Act as a trusted advisor, becoming the key point of contact for global communications community, offering strategic guidance and recommendations to drive content effectiveness.xc2xb7 Research current trends and audience preference.xc2xb7 Craft social media copy that resonates with target audiences and reflects brand values.xc2xb7 Lead the creation of compelling social media assets (visuals and/or videos) following guidelines and templates.xc2xb7 Manage AXA XLxe2x80x99s social media calendar and publish/schedule social media updates.xc2xb7 Foster collaboration with cross-functional teams, including local marketing teams to ensure consistency.xc2xb7 Drive the delivery of employee advocacy programs for various populations including management of advocacy sharing tools.xc2xb7 Curate AXA XL and industry content for various employee advocacy programs.xc2xb7 Develop and refine social media content for key senior stakeholders.xc2xb7 Leverage existing tools to perform daily social media monitoring.xc2xb7 Conduct in-depth analysis of content performance on an ongoing basis delivering social media reports and providing insight and strategic recommendations as a result.You will report to Communications Director, Europe.QualificationsSHARE your talentWexe2x80x99re looking for someone who has these abilities and skills:Required Skills and Abilities:xc2xb7 Proven experience as a social media manager, ready to step up into a more senior role.xc2xb7 Excellent copywriting skills.xc2xb7 Hands on experience in content management and overseeing multiple stakeholders.xc2xb7 Ability to devise and deliver creative content (text, image, and video).xc2xb7 Knowledge of online marketing channels.xc2xb7 Excellent communication skills, demonstrable ability fostering effective cross-functional connections.xc2xb7 Effective analytical acumen, strategic decision making and efficient project management BSc degree in Marketing or relevant field.Desired Skills and Abilities:xc2xb7 Second language skills.FIND your futureAXA XL, the P&C and specialty risk division of AXA, is known for solving complex risks. For mid-sized companies, multinationals and even some inspirational individuals we donxe2x80x99t just provide re/insurance, we reinvent it.How? By combining a comprehensive and efficient capital platform, data-driven insights, leading technology, and the best talent in an agile and inclusive workspace, empowered to deliver top client service across all our lines of business xe2x88x92 property, casualty, professional, financial lines and specialty.With an innovative and flexible approach to risk solutions, we partner with those who move the world forward.Learn more atInclusion & DiversityAXA XL is committed to equal employment opportunity and will consider applicants regardless of gender, sexual orientation, age, ethnicity and origins, marital status, religion, disability, or any other protected characteristic.At AXA XL, we know that an inclusive culture and a diverse workforce enable business growth and are critical to our success. Thatxe2x80x99s why we have made a strategic commitment to attract, develop, advance and retain the most diverse workforce possible, and create an inclusive culture where everyone can bring their full selves to work and can reach their highest potential. Itxe2x80x99s about helping one another xe2x80x94 and our business xe2x80x94 to move forward and succeed.
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