:Job Title- Customer Analytics | CDS - Senior Engineer | Adobe Analytics, Adobe Launch & Adobe TargetCooperate Title: AVPLocation- Pune, IndiaRole DescriptionWe have set up the "Customer Analytics" Tribe in the Private Clients Bank Germany to become even more customer-friendly and at the same time more successful in terms of sales via customer-centric and digitally supported communication. In the Tribe, we are responsible for the creation and orchestration of (digital) communication with our customers for the Deutsche Bank and Postbank brands. We have deliberately opted for an agile working model in order to be able to react more flexibly to the requirements of an increasingly dynamic market environment. In finding solutions, we rely on a high level of autonomy and personal responsibility among employees as well as an interactive exchange and good cohesion within the tribe. Data-based models, digital marketing tools and maximum automation support us in providing customers with optimum assistance throughout the entire customer lifecycle and across all customer touchpoints.Within the Tribe, the "Content & Distribution Solutions" squads deal with customer feedback as a central approach to data-driven customer centricity and derives concrete improvements from customer feedback based on a cloud-based customer feedback platform using AI-supported text analysis. We are also responsible for the internationally leading content management platform "Adobe Experience Manager" and the analytical products of the Adobe Experience Cloud (Adobe Launch, Analytics and Target) as well as the CMP platform UserCentrics. Our squads orchestrate the merging of customer Interaction Data and Social Data, enabling other squads of the tribe to develop analytical state-of-the-art models with a tailored customer approach.What well offer youAs part of our flexible scheme, here are just some of the benefits that youll enjoy
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