Job Description

Scope of Work-

The DTC( Direct-to-Customer) business aims to leverage 50 million homes opportunity in India by providing simplified services and great and consistent customer experience. Catchment Sales Manager in DTC is a frontline sales role responsible for managing a retail outlet as well as driving broadband business in a dedicated catchment with a team size of 7-12 executives through customer service, market activations, network expansion and stakeholder management.



Expected Deliverables-

• Manage store operations SOPs, handle customer queries and escalations
• Drive postpaid business for catchment through walk-in and walkout models
• Online Lead Management from Integrated Lead management system
• Ensure network expansion and timely installations by coordinating with market planning, marketing and Home Deliver Org
• Performance Tracking and governance large off roll team (7 -12)
• Understand market demographics and increase market visibility through BTL activities as per customer segments
• Drive broadband business, maintain good relationships with residential and market association to drive rollout and generate business
• Increase upselling and cross-selling to new and existing customers in catchment



How You'll Succeed-

• Build a culture of serve to grow in stores
• Ensure robust planning to start strong
• Drive discipline in store and cash compliance
• Simplify communication for the field executives to understand
• Keep team motivated through team connects, rituals and R&R
• Building strong relationships with internal as well as external stakeholders and resourcefulness
• Partner Management (in LCO towns)



What It Takes-

• Broadband and network knowledge
• Inventory management
• Analytical Mindset & basic MS office
• Drive for results and Execution Excellence
• Ownership
• Influencing
• Build and maintain relationships


We are a fun-loving, energetic and fast growing company that breathes innovation. We strive to give an unparalleled experience to our customers and win them for life. One in every 24 people on this planet is served by Airtel.



Here, we put our customers at the heart of everything we do. We encourage our people to push boundaries and evolve from skilled professionals of today to risk-taking entrepreneurs of tomorrow.
We hire people from every realm and offer them opportunities that encourage individual and professional growth. We are always looking for people who are thinkers & doers; people with passion, curiosity & conviction; people who are eager to break away from conventional roles and do 'jobs never done before' .