Job Description

Job Title : Content Writer
Department : Marketing / Creative
Location : Kirloskar business park, Bangalore
Job Type : Full-time
Salary : As per company standards

Job Overview:
We are looking for a creative, dynamic, and motivated Content writer to join our marketing team. As a content creator, you will be responsible for developing engaging, high-quality content across various platforms including blogs, websites, social media, video, and more. The ideal candidate should have a strong understanding of digital media, trends, and best practices to help elevate our brand's presence.

Key Responsibilities:

• Content writing to promote our brand
• Develop written, visual, and video content for digital platforms (e.g., blogs, social media, websites, YouTube, etc.).
• Brainstorm and create content that is on-brand and meets the needs of our target audience.
• Write compelling copy that is clear, concise, and engaging.
• Social Media Management
• Create and schedule content for various social media platforms (Instagram, TikTok, Facebook, LinkedIn, Twitter, etc.).
• Monitor and analyze social media performance to optimize future content.
• Performance marketing
• Create engaging video content concepts, including short-form videos, tutorials, and behind-the-scenes footage.
• Post-process videos for multiple platforms ensuring high-quality standards.
• SEO and Content Optimization
• Conduct keyword research and optimize content for SEO to drive organic traffic.
• Stay up-to-date with SEO best practices to improve content performance across search engines.
• Collaborations and Brand Partnerships
• Work with other team members or external influencers to produce content that promotes brand awareness.
• Help organize and participate in brand campaigns or product launches.
• Content Strategy & Analytics
• Collaborate with marketing teams to align content with overarching strategies and brand voice.
• Analyze content performance using tools like social media management platforms.
• Adjust content strategy based on performance metrics and audience feedback.

Requirements:

• Education : A degree in Marketing, Communications, Journalism, or a related field (preferred, but not required).
• Experience : 1-3 years of experience in content creation, social media management, or a related field.
• Skills :
• Strong writing, editing, and proofreading skills.
• Aware of video editing software (e.g. Canva ).
• Basic understanding of SEO and digital marketing.
• Familiarity with social media tools (e.g., Hootsuite, Buffer, etc.)
• Creativity and ability to think outside the box.
• Ability to work independently and in a collaborative team environment.
• Portfolio : A portfolio or examples of previous content work will be required (e.g., blogs, social media posts, videos).

Preferred Skills (Optional):

• Experience with graphic design tools (e.g., Adobe Photoshop, Canva, etc.).
• Familiarity with website content management systems (CMS) like WordPress.
• Knowledge of influencer marketing and trends in content creation.
• Ability to adapt to new trends and technologies quickly.

Job Type: Full-time

Pay: Up to ?35,000.00 per month

Benefits:

• Paid sick time

Schedule:

• Day shift

Supplemental Pay:

• Yearly bonus

Experience:

• Content writing: 2 years (Required)
• total work: 3 years (Required)
• Health and Wellness industry: 2 years (Required)

Language:

• Hindi (Required)
• English (Required)

Work Location: In person

Expected Start Date: 20/12/2024