The Referral/Trade/Corporate Marketing Executive will play a crucial role in developing and implementing effective trade marketing strategies to promote Apollo Clinic's services and enhance brand visibility. The successful candidate will collaborate with internal teams and external partners to execute marketing initiatives, drive patient acquisition, and contribute to the overall growth of the hospital.
Develop and Implement Trade Marketing Strategies:
Formulate comprehensive trade marketing plans aligned with the (Doctor's) hospital's overall marketing objectives, by achieving cases for the clinic.
Identify key target audiences and create segmented strategies to reach diverse market segments effectively.
Collaborate with Internal Teams:
Work closely with the marketing, sales, and medical teams to align trade marketing initiatives with overall business goals.
Ensure seamless communication and coordination to maximize the impact of campaigns.
External Partnerships and Alliances:
Establish and nurture relationships with external partners, including pharmaceutical companies, insurance providers, and other healthcare organizations.
Negotiate and manage partnerships to enhance the hospital's market presence.
Coordinate logistics, branding, and promotional activities for events.
Budget Management:
Manage the trade marketing budget efficiently, ensuring cost-effectiveness and optimal resource allocation.
Candidate Requirements : -
1) Bachelor's degree in marketing, Business or a related field. Master's degree is a plus.
2) Proven experience in corporate marketing in B2B sales with a track record of successful campaign management.
3) Excellent written and verbal communication skills.
Job Types: Full-time, Part-time
Male candidate preferred
Two wheeler mandatory
Job Types: Full-time, Permanent
Pay: ?15,000.00 - ?20,000.00 per month
Benefits:
• Provident Fund
Schedule:
• Day shift
Supplemental Pay:
• Yearly bonus
Education:
• Bachelor's (Preferred)
Experience:
• Lead generation: 1 year (Preferred)
• total work: 1 year (Preferred)
• Marketing: 1 year (Preferred)
Language:
• English (Preferred)
Work Location: In person
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