Job Description

Job Title:

Copywriter cum Content Strategist

Location:

Edapally, Kochi

Company:

Growthfather Pvt Ltd

About Us:

Growthfather Pvt Ltd is a leading performance marketing company based in Edapally, specializing in data-driven digital marketing strategies. We help brands scale through innovative campaigns, content, and targeted advertising.

Job Summary:

We are looking for a talented

Copywriter cum Content Strategist

to develop and execute compelling content strategies that align with our digital marketing goals. The ideal candidate should have a flair for writing persuasive copy, a deep understanding of audience psychology, and the ability to craft content that drives engagement and conversions.

Key Responsibilities:

Develop engaging and persuasive copy for ads, landing pages, emails, social media, blogs, and websites. Create and execute content strategies tailored to brand objectives and target audiences. Research industry trends and competitor content to craft high-performing messaging. Collaborate with designers, marketers, and developers to ensure cohesive content execution. Optimize content for SEO and conversion rate optimization (CRO). Develop storytelling-driven campaigns to enhance brand awareness and lead generation. Monitor and analyze content performance, making data-driven improvements. Stay updated on the latest trends in digital marketing, copywriting, and content marketing.

Requirements:

Experience:

2+ years in copywriting, content strategy, or digital marketing. Strong portfolio showcasing ad copy, landing pages, blogs, or social media campaigns. Excellent command of English with strong writing, editing, and proofreading skills. Ability to craft persuasive, conversion-oriented, and brand-aligned messaging. Basic understanding of SEO, keyword research, and content analytics. Creative mindset with a strategic approach to storytelling and brand positioning. Ability to multitask and work in a fast-paced agency environment.

Salary:

?25,000 - ?35,000 (Based on experience and skills)

Work Schedule:

Monday to Friday

Job Type: Full-time

Pay: ?30,000.00 - ?35,000.00 per month

Schedule:

Day shift
Application Question(s):

Do you have experience in Video Content preparation?
Experience:

Content creation: 3 years (Required) Social media management: 3 years (Required) Copywriting: 3 years (Required)
Work Location: In person