Job Description

POSITION PURPOSE AND SUMMARY We are growing our business we are in need of a Lead Copywriter expert who can connect with our client base through multiple channels. In this role, you\'ll be responsible for creating marketing materials, product descriptions, and direct emails. We work in a fast-paced market that occasionally requires irregular work hours and quick turnarounds, so flexibility is critical for success in this position. We are looking for a candidate who is creative, innovative, and able to easily adapt to rapid changes in client preferences. The ideal candidate will be comfortable working in a collaborative environment and using data to make marketing decisions. We are focused on providing a best-in-class customer experience, and you will have a significant role in helping us achieve that goal. OBJECTIVES OF THE ROLE This role requires complete self-assurance, as the senior copywriter is in charge of influencing consumers by delivering a clear message, as well as using their initiative to seek out new trends and incorporate them into campaigns effectively. Working alongside art directors, developers, and designers, senior copywriters must be keen team players and self-sufficient multi-taskers, full of original approaches and innovative ideas. OTHER DUTIES . Other duties as assigned KNOWLEDGE, SKILLS, ABILITIES & COMPETENCIES . . Solid understanding of long and short copywriting . Write original copy for ads, social media platforms, and websites . Prepare and publish blogs . Edit and fact-check pieces of content generated . Use SEO practices to optimize articles and increase visibility . Liaise with Designers to enrich the text with visual aids, like images and charts . Shape language and tone used in emails, banners, and brochures when needed . Create and oversee reports on content (e.g., weekly, or monthly) Monitor metrics related to our content, like web traffic and conversion rates . Ensure all content is up to date . Write high-engagement social media content that reflects our brand\'s voice. . Collaborate With Marketing, PR, and Customer Experience to develop a variety of content marketing materials . Produce error-free content that adheres to the company\'s style guidelines . Interpret creative direction and adapt points from creative briefs into persuasive copy concepts . Simultaneously manage multiple projects with short deadlines . Propose copy concepts and present underlying strategic thinking to business leaders . Experience in producing copy for digital, print, and broadcast channels . Proficiency with Microsoft Office software, including Word, Excel, PowerPoint, Communicator and Outlook . Exceptional skill with the nuances of social media writing, including the use of hashtags,emojis and acronyms . Solid understanding of long and short copywriting . With Good Communication Skills . Should have 3 years of experience in copywriting and 1 year of social media agency experience ENVIRONMENTAL JOB REQUIREMENTS . Working with a variety of Time zones from the US to New Zealand . In-Office position in Bangalore, India . Stable infrastructure at home in terms of the Internet, Electricity for work-from-home days.

Monster