Job Description

1.Content Creation

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Research, write, and edit high-quality content for HealthSy's website, social media, newsletters, blogs, and other marketing channels. Develop compelling and engaging content that aligns with HealthSy's brand voice and tone.

2.Content Strategy Development

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Collaborate with the marketing team to develop and implement effective content strategies. Plan and create content calendars for consistent content delivery across platforms.

3.Editing and Proofreading

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Proofread and edit content to ensure clarity, accuracy, and alignment with the company's standards. Ensure all content is error-free and follows the company's style guide.

4.SEO Optimization

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Optimize content for search engines (SEO) to increase visibility and drive organic traffic. Conduct keyword research and integrate SEO best practices into content.

5.Collaboration

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Work closely with internal teams, including marketing, design, and product development, to gather insights and ensure content aligns with company objectives. Collaborate with stakeholders to understand target audience needs and create relevant content.

6.Content Performance Analysis

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Analyze content performance metrics (e.g., engagement, traffic, conversions) to refine and improve content strategies. Provide recommendations for improving content effectiveness based on data analysis.

7.Brand Consistency

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Ensure that all content maintains a consistent voice, tone, and style across various channels. Uphold HealthSy's brand standards and messaging in all content.

Qualifications:

Bachelor's/Master's degree in English, Journalism, Communication, Marketing or a related field Excellent writing and editing skills demonstrated through prior work experience Proven ability to create and implement content strategies Experience in researching and writing about healthcare related topics Ability to proofread content for grammar, spelling and punctuation errors Proficiency in SEO and digital marketing strategies Strong communication and interpersonal skills to work with stakeholders in the company Willingness to learn and adapt to new trends and techniques in the industry
Job Types: Full-time, Permanent

Benefits:

Paid sick time Paid time off Provident Fund
Schedule:

Day shift
Supplemental Pay:

Performance bonus
Ability to commute/relocate:

Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Experience:

Content writing: 1 year (Preferred)
Location:

Coimbatore, Tamil Nadu (Preferred)
Work Location: In person