Key Responsibilities
• Content Creation: Develop engaging, creative, and well-researched content for blogs, articles, social media, website, email campaigns, brochures, and other digital platforms.
• Brand Storytelling: Craft compelling narratives aligned with brand values to resonate with target audiences.
• SEO Optimization: Research and implement SEO best practices to ensure content ranks well on search engines.
• Content Strategy: Collaborate with marketing and design teams to develop and execute content plans that align with business goals.
• Research & Trend Analysis: Stay updated on industry trends and conduct in-depth research to create timely and relevant content.
• Editing & Proofreading: Ensure all content is polished, error-free, and adheres to the brand's tone and style guidelines.
• Analytics: Monitor content performance and optimize based on insights.
Required Skills & Qualifications
• Experience: 2-3 years in content writing or a related field.
• Writing Skills: Exceptional command of English with the ability to create clear, concise, and impactful content.
• SEO Knowledge: Understanding of SEO principles, keyword research, and tools like Google Analytics, Ahrefs, or SEMrush.
• Creativity: Ability to think out of the box and generate unique content ideas.
• Technical Skills: Proficiency in using content management systems (e.g., WordPress) and a basic understanding of HTML/CSS is a plus.
• Collaboration: Strong interpersonal skills to work effectively with cross-functional teams.
• Time Management: Ability to meet deadlines and manage multiple projects simultaneously.
Preferred Qualifications
• Experience Required 1-2 years.
• Familiarity with tools like Canva, or other writing and design tools.
• Knowledge of social media trends and platforms.
Job Types: Full-time, Permanent
Work Location: In person
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