Job Description

About the role:

We are hiring a Content Writer to join our team and enrich our company platforms with

drool-worthy content such as new blog posts, quora answers, videos, guides, and

marketing copy. He/She will be responsible for conducting thorough research on

industry-related topics, generating ideas for new content types, and proofreading

articles before publication. Quality writing pieces that appeal to our audiences, attract

customers and boost brand awareness will be required.

What You Need for this Position:

? Required bachelor's degree in Marketing, English, Journalism, or related field

? Required 3-4 years of experience as a Content Writer, Copywriter, or similar role

? Should have basic knowledge of digital marketing frameworks, and prevalent

strategies, including SEO, email marketing, and web analytics

? Required Portfolio of the published article

? Experience in doing research using multiple sources and tools such as

Typeform, Surveymonkey, Statista, Google Adwords, Google keyword planner,

Google analytics, or any other similar tools.

? Must have experience in scaling content, driving organic traffic, and should be

able to leverage platforms such as Quora, Reddit, medium, etc.

? Familiar with web publications

? Should have excellent writing skills, as well as the ability to communicate and

collaborate effectively to derive the whole team towards meeting tight deadlines

consistently

? Required hands-on experience with Content Management Systems (e.g.

WordPress, Wix, etc.)

What You Will Be Doing:

? To analyze content marketing metrics and come up with suggestions/solutions

make changes as needed that result in the overall growth of the team and

content performance

? Regularly audit the content published on various platforms to maintain the

content quality standards as per expectations

? To prepare and own content calendar for the content marketing team

? To create content marketing campaigns to drive leads and subscribers; Use SEO

best practices to generate traffic to our site to search industry-related topics

(combining online sources, interviews, and studies)

? To regularly produce various content types, including email, social media posts,

newsletters, videos, blogs, and white papers

? To write clear marketing copy to promote our products/services

? To prepare well-structured drafts using Content Management Systems

? To proofread and edit blog posts before publication

? To coordinate with marketing and design teams to illustrate articles

? To conduct extensive keyword research and use SEO guidelines to scale web

traffic

? To ensure all-around consistency (style, fonts, images, and tone)
? To actively manage and promote the company's blog, and pitch articles to

relevant third-party platforms

? To review & edit content produced by other members of the team and collaborate

with other departments to create innovative content ideas

Top Reasons to Work with Us:

? We're a fast-paced growing team tackling newer and bigger challenges every

day.

? Learning new concepts while working with an intellectual and exceptionally

talented team

? Friendly and high-growth work environment

? Competitive compensation

Job Type: Full-time

Pay: ?200,000.00 - ?600,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Quarterly bonus

Ability to commute/relocate:

• Mohali, Punjab: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Content writing: 2 years (Required)

Work Location: In person