Responsibilities:
• Write high-quality, engaging, and original content for various marketing channels including blogs, social media posts, email newsletters, and other marketing materials.
• Develop content that educates users on best practices in password management, security tips, product updates, and user success stories.
• Maintain and update the content calendar for Enpass's marketing channels (blogs, social media, newsletters), ensuring timely and consistent posting.
• Create in-depth blog posts and articles on topics related to password security, data protection, and product features that resonate with our target audience.
• Optimize blog posts for SEO to improve search engine rankings.
• Write and update website content such as product descriptions, landing pages, FAQs, and other informational pages to ensure they are engaging and informative.
• Ensure website content is optimized for SEO and aligns with Enpass's brand voice and style guidelines.
• Craft compelling social media posts that engage our audience and drive traffic to our website.
• Ensure consistency in tone and style across all social media platforms.
• Develop creative strategies to enhance Enpass's online presence through content marketing.
• Explore innovative ideas and out-of-the-box solutions to increase engagement and drive traffic to our website.
• Track, analyse, and report on content performance metrics (e.g., page views, engagement rates, click-through rates) and make data-driven recommendations for improvement and optimization.
• Ensure that all content activities are aligned with Enpass's brand guidelines and voice, maintaining a consistent and professional image.
Qualifications:
• Degree in Marketing, Communications, Digital Media, Engineering, or a related field. Candidates from other academic backgrounds with relevant skills and a passion for social media marketing are encouraged to apply.
Job Type: Full-time
Pay: ?18,000.00 - ?20,000.00 per month
Schedule:
• Day shift
• Monday to Friday
Work Location: In person
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