Job Description

Are you a talented Content writer who can weave magic with words? If your answer is yes, then we have an exciting opportunity for you.

We are based in Belapur Navi Mumbai and actively looking for a dynamic SEO Content Specialist to join our expanding family! We are looking for someone who can understand the consumers' pulse, represent our expert brand voice, and curate brilliant SEO-friendly blogs and articles to propel our organic growth. As an integral part of the team, you will play a key role in driving organic traffic to our website and increasing our online visibility.

RESPONSIBILITIES:

• Create compelling and high-quality content including blog posts (short form & long form both), case studies, presentations, sales support materials, whitepapers, infographics, videos, creation & design collaterals and more to attract and engage prospects and customers.
• Collaborate cross-functionally with Product Marketing, Sales, and internal or external teams to ensure content is aligned with product messaging, sales enablement needs, and campaign objectives
• Conduct thorough research to understand industry trends, customer pain points, and competitive landscape to inform content creation and messaging
• Manage content calendar and editorial workflow, ensuring timely delivery of content assets while maintaining quality and consistency
• Manage social media presence on platforms including content creation, scheduling, and engagement.
• Develop event collaterals, email copies, and other marketing materials to support our promotional efforts.
• Work closely with the graphic designer to fulfill all creative requests and ensure cohesive brand representation across all channels.
• Optimize website pages and aim for ranking
• Stay up-to-date with emerging trends and best practices in content marketing, B2B marketing, and the industries we serve, and apply this knowledge to enhance our content strategy Analytics
• To comfortably come up with blog topic ideas with keyword research and competitor analysis
• To make a very strategic structure for blog content ideas.
• To write compelling articles and assisting their promotion through Social Media campaigns
• To edit existing blog posts and articles based on the quality, what is working, and scope of additional information.
• To understand the brand to analyze and curate relevant content
• To identify easy-win topics that can easily rank on top
• To use various online tools- GSC, SEMRush, etc to come up with topic ideas and keywords

What are We Looking for?

• 1-3 years of experience
• Highly proficient in English Language with impeccable writing skills
• An in-depth understanding of user-intent and online landscape- what users want
• A sound understanding and interest towards strategizing informational blogs and improving their engagement for Organic Traffic
• Is curious and isn't shy to experiment with newer forms of digital communication and is enthusiastic about the overall ecommerce landscape

REQUIREMENTS:

• Bachelor's degree in English, Journalism, Marketing, or a related field
• Excellent writing and editing skills with a keen eye for detail.
• Strong understanding in using SEO tools such as SEMrush, Ahrefs is a MUST
• Proven track record of creating high-quality, SEO-optimized website content

Job Types: Full-time, Permanent

Pay: ?18,000.00 - ?28,000.00 per month

Benefits:

• Paid sick time
• Paid time off

Schedule:

• Day shift
• Monday to Friday

Supplemental Pay:

• Performance bonus
• Yearly bonus

Experience:

• Content writing: 1 year (Preferred)

Language:

• English (Preferred)

Work Location: In person