Job Summary: We are looking for candidates who are passionate about content writing and have at least 2 years of experience as a B2B Content Writer in the industry. The Content Writer will create a wide range of content and copy, including featured news, case studies, e-books, white papers, website articles, email copies, sales collaterals, and more. This role involves collaborating with our marketing and SEO teams to drive content strategy and distribution and offers the opportunity to work with an editorial team of industry writers covering various topics and content formats across our industry network. Key Responsibilities:

• Research & Content Creation:

o Research industry-related topics using online sources, interviews, and studies. o Write premium B2B content, including technical articles, whitepapers, case studies, email copies, and more on multiple industry-based topics. o Deliver client-based content projects in a B2B style of writing.

• Editorial & Marketing Collaboration:

o Follow a well-thought-out editorial calendar and identify new ways to repurpose existing content. o Coordinate with marketing and design teams to illustrate and promote content. o Write clear marketing copy to promote industry publications.

• SEO & Content Distribution:

o Implement keyword research and SEO guidelines to increase web traffic. o Find creative ways to boost content discoverability and distribution. Qualifications: \xc2\xb7 Education: Diploma or degree in Mass Communications, Journalism, or a Bachelor\xe2\x80\x99s degree in English Literature/Arts. \xc2\xb7 Experience: o At least 1 year of experience with an online B2B publication. o 1-2 years of experience as a content writer, with a focus on B2B content. o Proven work experience as a B2B content writer, with content samples demonstrating writing skills in the B2B industry. o Experience working on B2B client projects and creating content formats around buyer personas. \xc2\xb7 Skills: o Strong understanding of keyword research and SEO guidelines. o Experience conducting B2B industry research using multiple sources. o Excellent writing skills in US English with impeccable grammar and punctuation. o Ability to work effectively in a fast-paced environment with changing requirements and shifting priorities. o Strong, clear, and concise communication skills. o Ability to meet daily content creation deadlines. o Enthusiasm for learning new concepts. Preferred Qualifications: \xc2\xb7 Technical experience working with MarketMuse or similar tools. Job Types: Full-time, Permanent Pay: \xe2\x82\xb9200,000.00 - \xe2\x82\xb9300,000.00 per year Benefits:

• Health insurance
• Provident Fund

Schedule:

• UK shift
• US shift

Experience:

• Content writing: 1 year (Required)
• total work: 1 year (Required)

Language:

• English (Required)

Work Location: In person Expected Start Date: 17/06/2024