Job Description

We are seeking a creative and skilled Content Writer to join our marketing team. The ideal candidate will have a strong understanding of real estate, excellent writing abilities, and proficiency in various content creation tools. This role will involve crafting engaging marketing content across multiple platforms, including social media posts, YouTube videos, hoardings, and flex banners.

Key Responsibilities:

• Develop compelling marketing posts for various platforms, including social media, blogs, and newsletters.
• Write scripts for YouTube videos that effectively communicate our brand and services.
• Design eye-catching copy for hoardings and flex banners to attract potential clients.
• Conduct research on market trends, target audience, and competitive landscape to inform content strategy.
• Stay updated on industry developments to create timely and relevant content.
• Work closely with the marketing team to align content with overall marketing strategies and campaigns.
• Collaborate with graphic designers and videographers to ensure cohesive branding and messaging.
• Implement SEO best practices in all written content to enhance visibility and drive traffic.
• Assist in developing content calendars and strategies to ensure a consistent and engaging brand voice.
• Analyse content performance metrics and adjust strategies accordingly to improve engagement and conversion rates.

Qualifications:

• Bachelor's degree in Communications, Marketing, English, or a related field.
• Proven experience as a content writer, preferably in the real estate sector.
• Strong portfolio showcasing diverse writing samples.
• Familiarity with content management systems (CMS) and basic HTML.
• Proficiency in tools such as Google Analytics, SEO tools (e.g., SEMrush, Moz), and social media management platforms.
• Excellent research skills and attention to detail.
• Strong understanding of marketing principles and audience engagement strategies.
• Ability to work independently and collaboratively in a fast-paced environment.

Preferred Skills:

• Experience with video scripting and production.
• Knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite).
• Basic understanding of digital marketing concepts.

Job Types: Full-time, Permanent

Pay: ?30,000.00 - ?50,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Quarterly bonus
• Yearly bonus

Experience:

• total work: 1 year (Required)

Work Location: In person