Job Type : Full-Time- Onsite/ Work from Office
Location : Zirakpur, Punjab (Opposite to Cosmo Mall)
Minimum Experience Required: 2 years
Role Overview :
•We are looking for an experienced and dynamic• •Content Strategist • •to join our marketing team at• •Meadbery . This role focuses on developing and executing impactful content strategies across• •Social Media, Paid Ads, and PR , helping us elevate the Meadbery brand and engage with our audience. As a Content Strategist, you'll be responsible for• •creating content that resonates with our customers, enhances brand visibility, and drives engagement in the wellness space. •
Key Responsibilities :
• Develop and implement content strategies tailored to social media, paid advertising, and public relations to elevate the Meadbery brand.
• Create, manage, and optimize content for social media platforms (Instagram, Facebook, Twitter, LinkedIn, etc.), ensuring consistency with brand voice and values.
• Design and execute paid social media campaigns, ensuring messaging aligns with marketing objectives and drives conversions.
• Work closely with the PR team to craft compelling stories, press releases, and secure media placements that build brand credibility and awareness.
• Collaborate with cross-functional teams to ensure content aligns with product launches, seasonal campaigns, and wellness initiatives.
• Monitor and analyze the performance of social media campaigns and paid ads using analytics tools to optimize strategies and maximize ROI.
• Stay up-to-date with the latest trends and best practices in social media, digital ads, and PR to keep Meadbery ahead of the curve.
• Develop and manage a content calendar, ensuring a steady flow of relevant and engaging content across all platforms.
• Cultivate relationships with influencers, bloggers, and media outlets to enhance Meadbery's reach and influence in the wellness space.
Key Requirements :
• Minimum of 2 years of proven experience in content strategy, social media management, paid advertising (e.g., Facebook Ads, Google Ads), and public relations.
• Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field.
• Strong understanding of social media platforms and advertising tools.
• Exceptional writing, editing, and content creation skills, with the ability to adapt content to various formats and platforms.
• Experience working with content management systems (CMS), social media scheduling tools, and analytics platforms (e.g., Google Analytics, Facebook Insights).
• A deep understanding of the wellness industry and the ability to create authentic content that resonates with health-conscious audiences.
• Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment.
• Strong collaboration and communication skills with the ability to work cross-functionally with design, marketing, and PR teams.
• Creative thinker with a passion for wellness and the health industry.
Why Join Us :
• Be part of a mission-driven company that is making a difference in people's lives.
• Work in a dynamic, innovative, and supportive team environment.
• Competitive salary, benefits, and professional growth opportunities.
• The chance to influence and shape the voice of a growing wellness brand.
About Us:
•Meadbery is a leading provider of health supplements with a mission to empower individuals to• •"Choose Health Every Day." • •We offer a holistic approach to wellness through our range of products, which are supported by expert guidance and personalized care.•
Job Types: Full-time, Permanent
Pay: ?21,279.30 - ?30,352.34 per month
Benefits:
• Leave encashment
• Paid sick time
• Paid time off
Schedule:
• Day shift
• Fixed shift
Supplemental Pay:
• Performance bonus
• Yearly bonus
Ability to commute/relocate:
• Zirakpur, Punjab: Reliably commute or planning to relocate before starting work (Required)
Experience:
• total work: 2 years (Required)
Location:
• Zirakpur, Punjab (Preferred)
Work Location: In person
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