Job Description

Job Overview:

We are looking for a Content & Social Media Marketing Executive who can create compelling content, grow our brand presence on LinkedIn & Twitter, and support marketing initiatives through SEO-aligned content and marketing collateral upgrades. This role will work closely with the SEO & Performance Marketing team to ensure that content drives traffic, engagement, and brand credibility.

This is a great opportunity for someone with strong writing skills, a creative mindset, and a passion for digital marketing to make a real impact.

Key Responsibilities:

1.

Content Creation & SEO Collaboration

Write SEO-optimized, engaging content for blogs, website pages, case studies, and press releases. Work with the SEO team to integrate targeted keywords and improve organic rankings. Assist in the content refresh strategy to keep materials relevant and high-performing.
2.

LinkedIn & Twitter Growth & Engagement

Develop engaging content for LinkedIn & Twitter, including posts, articles, and industry updates. Engage with industry professionals, comment on relevant posts, and participate in discussions to build brand visibility. Track performance metrics and suggest improvements for audience growth. 3. Marketing Collateral Revamp & Content Support Assist in updating and refining brochures, presentations, datasheets, and other marketing collaterals. Ensure all content is aligned with brand messaging and business objectives. Support the sales team with tailored content for pitches and proposals.
4. Social Media & Digital Marketing Support

Create platform-specific content for LinkedIn, Twitter, and other relevant channels. Collaborate with designers and videographers to create visual & video content. Track and analyze social media engagement, suggesting content optimizations.

5. Email Marketing & Lead Nurturing

Assist in creating email campaigns, newsletters, and promotional content. Work with marketing automation tools for lead segmentation and targeted outreach. Monitor performance (open rates, click-through rates) and suggest improvements.

6. Analytics & Performance Tracking

Use Google Analytics, LinkedIn Insights, and SEO tools to track content performance. Generate reports on organic traffic, social media engagement, and content impact. Conduct basic market research & competitor analysis to improve strategies.

7. Cross-Functional Coordination

Work with sales, product, and design teams to align content with business goals. Support event marketing, webinars, and corporate branding initiatives. Assist in coordinating with external vendors for marketing materials. Required

Qualifications & Skills:

Bachelor's degree in Marketing, Communications, Journalism, or a related field. Candidates with an engineering background will be preferred.

1-3 years of experience in content marketing, digital marketing, or social media management.

Strong writing, editing, and storytelling skills. Basic understanding of SEO and keyword integration (no direct execution required). Hands-on experience with LinkedIn & Twitter marketing strategies. Familiarity with marketing automation & content management tools (HubSpot, WordPress, Mailchimp, etc.). Basic design skills (Canva, Adobe Suite) are a plus.
Why Join Us? At Advanced Bolting Solutions Pvt. Ltd.,

we are not just another organisation

we are a rapidly growing, innovation-driven company with a mission to transform industrial solutions through cutting edge marketing strategies.
Here's why this role can be a game-changer for your career:

? Hands-on Impact - You won't be a tiny cog in a giant wheel. Your content, ideas, and strategies will directly impact brand growth, lead generation, and digital presence.

? Ownership & Creativity - Unlike corporate setups where processes slow down creativity, here, you'll have the freedom to experiment, create, and execute your marketing ideas.

? LinkedIn & Twitter Leadership - This is your chance to own and lead our brand's presence on LinkedIn & Twitter, engaging with key industry leaders and decision-makers. ? Learn & Grow Fast - You'll get real exposure to B2B marketing, branding, and digital strategy, working alongside experienced industry leaders who will mentor and guide you. ? Marketing Innovation - Be part of a team that is aggressively upgrading marketing collaterals, rethinking brand storytelling, and making a strong impact in the industry

Job Type: Full-time

Pay: Up to ?35,624.10 per month

Benefits:

Health insurance Provident Fund
Schedule:

Day shift Weekend only
Work Location: In person