Brand Strategy:- Develop and maintain a consistent brand voice and messaging across all channels.- Create and implement a comprehensive brand strategy that aligns with our business goals.- Collaborate with cross-functional teams to ensure brand consistency across all touchpoints.- Content Strategy:- Develop and execute a content strategy that supports our brand and business objectives.- Create a content calendar that outlines topics, formats, and distribution channels.- Manage the content creation process, including writing, editing, and publishing.- Content Creation:- Write and edit compelling content for a variety of formats, including blog posts, white papers, case studies, social media posts, and email campaigns.- Ensure all content is high-quality, informative, and aligned with our brand voice.- Optimize content for search engines and social media.- Performance Tracking:- Track and analyze content performance metrics.- Use data to inform content strategy and optimization.- Report on content performance to stakeholders. (ref:updazz.com)
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