Content Marketing Data Executive

Year    Mumbai, Maharashtra, India

Job Description


Company Description
YouGov is an international research data and analytics group. We help the world’s most recognised brands, media owners and agencies to plan, activate and track better marketing activities. As pioneers of online market research, we have been building an ever-growing source of consumer data for the past twenty years. Creating the richest and most complete understanding of your customers’ complex lives. We call it living data. We are driven by a set of shared values. We are fast, fearless and innovative. We work diligently to get it right. We are guided by accuracy, ethics and proven methodologies. We respect and trust each other, and bring these values into everything that we do. Unlike our competitors, we understand how opinions and trends change from day-to-day, week-to-week and year-to-year. That’s why we have built a platform that gets you right to the source for reliable, accurate data that reflects the reality of a complicated world. Imagine if you could know what 17 million+ people in over 55 markets were thinking now? Or last week? And do so again and again? That’s why we’re different. Rather than commissioned research that’s already out-of-date by the time it reaches someone’s inbox, our data is alive. So, no matter how quickly things change, our clients are always in the know. YouGov. Living Consumer Intelligence. The Culture Diversity and inclusion are fundamental to YouGov. We are committed to giving the world a voice by capturing the opinions of all groups, including the ones that are often under-represented in research. We are also committed to making sure that our products and tools are free from any bias, as accuracy is key to what we do. None of the above can be done without having a truly diverse workforce, in an inclusive workplace. We are very keen on attracting and retaining the best talent. And best talent also means a diverse pool of talent, with various backgrounds and perspectives. Supporting the wellbeing of our staff, including maintaining a good work and life balance, is important to us. We support flexible working arrangements where appropriate for a role, with many locations offering a hybrid office-and-remote working approach. As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, veteran status, disability status, or any other characteristic protected by law. All employment decisions are made on the basis of occupational qualifications, merit, and business need.


What will I be delivering?

  • Using YouGov’s data products and services create datasets that can be used by our marketing and PR teams to attract and retain clients across our key sectors
  • Execute all technical aspects of research projects related to content and data analysis using YouGov tools
  • Analyse a broad array of data points from our YouGov’s products on topics that are interesting to brands and companies.
  • Proactively analyze research findings to develop internal reports for both quantitative and qualitative reporting, using a story-based reporting approach
  • Maintain an accurate, complete, up-to-date and insightful datasets
  • Co-ordinate with internal stakeholders and create datasets for templated marketing projects such as rankings, marketing frameworks, consumer profiles and others
  • Provide support on regional and international webinars, presentations, and video content
  • Interpret data and explain it to internal stakeholders
  • Demonstrate a strategic understanding of YouGov data and its sources, relevance, potential, and value


Qualifications
What do I need to bring with me?
  • Up to 2-4 years of experience in Consumer Insights, Market Research or Data Analysis
  • Knowledge of marketing, advertising, and branding practices generally so that they form a compelling narrative
  • Proficient in Microsoft Excel & Power point
  • Ability to analyse and interpret data in an insightful manner
  • Excellent written & verbal communication skills
  • Ability to multi-task and manage competing priorities

Additional Information
What’s in it for me?
YouGov has an international presence in 22 countries with inherent complexity
You will be a key contributor to one of the fastest growing market research companies today. At the same time, you’ll never get bored working on interesting projects and shaping the brands and the society of the future.
An opportunity to help the company achieve its exciting regional growth plans.
To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at https://jobs.yougov.com/privacy

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Job Detail

  • Job Id
    JD2875015
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mumbai, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year