Job Description

Job Summary :

We are looking for a creative and enthusiastic Social Media Content Creator to join our team. The ideal candidate will be responsible for developing engaging, high-quality content across various social media platforms. This role requires a passion for storytelling, an understanding of social media trends, and the ability to create visually appealing and relevant content that resonates with our audience.

Key Responsibilities :

• Content Creation & Design :
• Develop and produce high-quality, engaging content (text, images, videos) for various social media platforms including Instagram, Facebook, Twitter, TikTok, LinkedIn, and more.
• Collaborate with the marketing and design teams to create visually appealing posts, stories, and campaigns.
• Use graphic design tools like Canva, Adobe Creative Suite, or similar to create custom graphics, infographics, and promotional material.
• Film, edit, and produce short-form videos for platforms like Instagram Reels, TikTok, and YouTube.
• Social Media Strategy :
• Work with the social media and marketing teams to develop content calendars that align with overall brand goals and marketing campaigns.
• Stay up to date with the latest trends, memes, and viral content to create relevant and timely posts.
• Help grow and maintain the brand's voice, ensuring content is consistent with the company's tone and values.
• Audience Engagement :
• Monitor audience engagement and respond to comments, messages, and inquiries in a timely and professional manner.
• Engage with followers, influencers, and brand partners to foster a strong online community.
• Participate in conversations around trending topics and create content that encourages audience interaction.
• Analytics & Performance :
• Track and analyze the performance of content using social media analytics tools (e.g., Instagram Insights, Facebook Analytics, Google Analytics).
• Provide reports on engagement, reach, and content effectiveness, and make data-driven decisions to improve future content.
• Test and optimize content formats, posting schedules, and targeting to maximize engagement and growth.
• Collaboration :
• Collaborate with influencers, photographers, and videographers to develop high-quality content.
• Coordinate with internal teams (e.g., design, marketing, and product) to ensure content aligns with brand guidelines and campaign objectives.
• Brainstorm and pitch new content ideas and concepts to keep the brand fresh and innovative.

Qualifications :

• Bachelor's degree in Marketing, Communications, Graphic Design, or related field (or equivalent work experience).
• Proven experience as a social media content creator or similar role.
• Strong portfolio showcasing creative work across social media platforms.
• Proficiency in content creation tools such as Adobe Creative Suite (Photoshop, Premiere, After Effects), Canva, and social media management tools (e.g., Hootsuite, Buffer).
• Excellent visual storytelling, photography, videography, and editing skills.
• In-depth knowledge of social media platforms and their best practices.

Preferred :

• Experience with SEO, copywriting, or influencer marketing.
• Knowledge of paid social media campaigns and tools like Facebook Ads Manager.
• Familiarity with analytics platforms like Google Analytics or social media insights tools.

Key Competencies :

• Creativity : Ability to develop fresh, innovative ideas that resonate with target audiences.
• Communication : Strong written and verbal communication skills for crafting compelling captions and interacting with the community.
• Time Management : Ability to manage multiple projects and deadlines effectively.
• Trend Awareness : Stay updated on social media trends and emerging technologies to maintain relevance.
• Attention to Detail : Ensure content is polished, error-free, and aligned with brand guidelines.

Job Type: Full-time

Pay: ?1,000.00 - ?15,000.00 per month

Experience:

• total work: 1 year (Preferred)
• Sales: 1 year (Preferred)

Work Location: In person