Job Description

Role & Responsibilities :- Work with the stakeholder to get and understanding of the short term and long-term marketing targets and then develop content strategies accordingly.- Writing and reviewing content for websites, social media pages and public communications Optimize Search Engine Optimization driven content and increase the site traffic.- Measuring and monitoring company website and social media traffic statistics.- Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics.- Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels.- Maintain consistency in content and ensure alignment with the brand history and plans.- Update the website, social media and content pages periodically Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership.Ideal Candidate :- 4-5 years of professional experience relevant experience as a content creator- Excellent written and verbal communication skills as well as organizational skills- Skills to get into the details, proofread and edit content before publishing- Understand UI/UX design and other digital creative designs- Having an analytic mindset to explore what type of customers are attracted to what content and then analysing a target market- Ability to communicate the message in simple and beautiful language which will attract an - audience- Experience in creating and publishing new contents periodically at a steady pace- Ability to match up with fast-paced work life- Excellent IT skills Proficiency with Microsoft Office suite, especially excel and PowerPoint- Ability to work efficiently maintaining high quality and accuracy- Goal-oriented and customer-oriented- Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets- Ability to pay attention to detail along with having a creative mind- Developed team working skills to collaborate with various departments and work in alignment with them- Ability to maintain consistency in their content writing- Excellent time management and planning skills to ensure deadlines are met.- Experience in creating content for a variety of products or services across various industries. (ref:updazz.com)

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