This role will manage social media (LinkedIn, Youtube, Instagram, Quora, & Facebook), Events, New community-building channels (Discord, Reddit, Whatsapp, Snapchat), influencer marketing, brand collaborations & Partnership.
following must-have skills:
- Social Media Marketing
- Stakeholder Management
- Communication Skills
What you will do:
- Take end-to-end ownership of Supertails\' social brand channels and strategy across Facebook, Twitter, Instagram, LinkedIn, YouTube, and others, including the execution of activations from concept to post-implementation analysis.
- Constantly iterate and maintain the brand personality and social tone of voice to stay relevant to fans and customers. Ensure consistent brand positioning and tone of voice across all platforms.
- Prepare monthly social media calendars across all platforms.
- Own growth metrics of social media channels - reach impressions, engagement rate, follower growth, etc.
- Collaborate and maintain close relationships with cross-functional teams to maximize the impact of social media efforts by ensuring alignment in communications across channels.
- Find new and exciting ways to engage customers via social media channels to drive awareness, conversation, and affinity for the Supertails brand and its content.
- Analyse and report social channel and activation performance to quantify the effectiveness of campaigns and drive scalable learnings.
- Work closely with the Design Team to ensure creatives are original, engaging, and appealing.
- Build a strategy for Quora to establish thought leadership in the category and drive traffic to the website through a group of expert vets and pet behavior consultants.
- Devise the content strategy for SEO Blogs and ensure high-quality expert content to drive engagement through the channel.
What we\'re looking for:
- 1+ years of work experience in Social Media Marketing
- Ability to articulate ideas and key objectives
- Stakeholder and agency management is a must
- Experience presenting metrics and progress to goal with stakeholders
- You are social media savvy and up-to-date with the latest trends
What we offer:
Learning & Development: Work with veterinarians in a start-up environment with a steep learning curve
Ownership: Individually lead important charters with high-impact potential
Employee-first culture: Putting employees above everything else. Be surrounded by positivity and furry friends
Perks & benefits: Salary matching market compensation.
Location: Bangalore, Indira Nagar (6 days in-office)
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