Job Description

SUMMARY:Directs, administers, and coordinates the internal operational activities of the organization in accordance with policies, goals, and objectives established by the Chief Executive Officer and the Board of Directors.This Chief Marketing Officer you will be responsible for creating innovative marketing strategies that will build our brand, leading to increased awareness, fundraising revenue, relevance and respect among our target audience. Our ideal candidate possesses tremendous communication and leadership skills, with proven success in traditional and innovative campaigns across the broad spectrum of todays marketing channels. We are looking for a ground-breaking leader with strategic, creative and financial acumen as well as a strong business intellect to take our organization to the next level. If you are an experienced marketer able to lead and drive marketing and branding efforts to increase the brand and Products aggressive awareness and growth targetsPRIMARY DUTIES AND RESPONSIBILITIES:

• Directs internal operations to achieve budgeted results and other financial criteria, and to preserve the capital funds invested in the enterprise.
• Participates in the development and preparation of short-term and long-range plans and budgets based upon broad organization goals and objectives. Recommends their adoption to the Chief Executive Officer.
• Directs the development and installation of procedures and controls, to promote communication and adequate information flow, and thereby solidify management control and direction of the enterprise.
• Develops and establishes operating policies consistent with the CEOs broad policies and objectives and insures their adequate execution. Appraises and evaluates the results of overall operations regularly and systematically, and reports these results to the CEO
• A visionary with a deep understanding of traditional and innovative marketing strategies and a proven track record of creating campaigns and initiatives.
• An executive who understands the importance of aligning the organization internally around the brand and marketing objectives.
• A business leader with success in leveraging social media to grow the brand. A marketing leader with the vision to seek out new promotional avenues to support the growth and awarness of the Produts.

OTHER SKILLS AND COMPETENCIES:Experience building brand awareness and support internally Thorough knowledge of marketing principles, brand, product and service management, sales and business development; along with a demonstrated track record of success and performance. Ability to understand changing market dynamics, translating them into actionable strategies to achieve company objectives. Advanced experience working with a variety of traditional and modern marketing and communications functions including: branding and messaging to different target audiences. An understanding of all aspects of print material production; development and implementation of social media plans; and working with the press and other related media outlets. Knowledge of Microsoft Office and desktop publishing programs, Adobe Creative Suite programs, and an understanding of social media platforms.Interested candidates can share their profile to bindu.sunil@cielhr.com

Ciel HR