Job Description

What you will do:Upsell:

• proposes new solutions and formats to increase the amount of spending and/or obtain better performance from current traffic campaign delivery
• develops different cooperation terms & conditions with small agencies, and individual advertisers to attract new advertisers and increase their spending

Optimization:

• works on internal and external optimization of active clients to achieve higher performance of current cooperation (higher CTRs, CPMs, CPCs, Revenue etc.)
• works in close cooperation with the team of accounts from the publishers\' side (and BI team) to achieve better targeting of ad campaigns and traffic; (whitelisting change, retiring blocked widgets, etc.)
• increases general spending of MGID from the cooperation with clients through internal optimization of active ad campaigns (CPCs, category filters, blocklist/whitelist changes, new ads creation, etc.)
• performs complicated optimization steps requiring a deep understanding of the sphere in general, our system in particular, and thorough analytics study under constant supervision

Retention:

• reconnects with clients that stopped cooperation with the purpose of resuming the collaboration, possibly with adjustments in current terms of work
• continues active negotiations with clients that are at the point of switching to another traffic provider; persuading the client to continue the cooperation
• works closely to gather information from clients what are the differences between or and other platforms to get a deeper understanding of what has to be changed or improved on our side for rising spending by them

Daily Tasks include, but are not limited to:

• checks the daily status of all clients signed after the account manager follows existing workflow rules
• works on moderation of pending campaigns following existing workflow rules
• works with clients requests (via email, Skype, phone, and other messengers) following existing workflow rules
• works with requests from the Anti Fraud department following existing workflow rules
• works with the recently transferred clients on possibilities to optimize and upsell following existing workflow rules
• works with Hubspot following existing workflow rules
• works on establishing personal relations with clients
• works on individual tasks and team projects
• works with creative and compliance team under client's requests or/and creatives
• invoicing

Transferred clients Operations:

• develops a plan of cooperation with each transferred client beforehand (gathers info about the current results from the support manager or from the sales manager about their current results with other platforms; makes analysis of the potential for upsell, optimization, and if needed return)
• performs self-presentation according to all workflow procedures to the clients and starts a conversation with aim of increasing cooperation and performance
• establishes personal relations with all the transferred clients

Reporting:

• performs immediate reporting regarding all non-standard issues with clients
• gathers and organizes information obtained from working on team projects to analyze the results and difficulties from working on the project
• provides monthly, and weekly reports or reports upon request regarding the current results, issues, workflow processes

RequirementsWho you are:

• College degree or equivalent in account management/customer service experience preferred;
• Knowledge of English (or other language needed) - Upper-Intermediate
• Media buying experience, as well as working with Brands and Agencies preferred
• Basic knowledge and understanding of the online advertising industry, technologies;
• Adtech knowledge
• Knows local affiliate industry
• Experience with CRM system management and Upsell records

MGIDMGID is a global advertising platform helping brands reach unique local audiences at scale. In MGID we empower brands and publishers to work together transparently through our privacy-first targeting technology to enable advertisers to drive performance and awareness, and publishers to retain and monetize their audiences. Today, were creating unique technologies and with your help, we are looking to aim even higher.

MGID