Job Description

The Business Development Manager (BDM) for an educational institute is responsible for driving the growth and expansion of the institution by identifying new business opportunities, building strong relationships, and enhancing the institution's market presence. This role involves developing strategies to attract prospective students, partnerships with other educational institutions or organizations, and identifying potential revenue streams. The BDM will play a pivotal role in ensuring that the institution meets its enrollment targets and establishes itself as a leader in the educational sector.

Key Responsibilities:

• Strategic Planning & Market Research:
• Conduct market analysis to identify trends, competitors, and potential opportunities in the education sector.
• Develop and implement business development strategies that align with the institution's long-term goals.
• Explore and assess potential new markets, both locally and internationally.
• Create actionable plans for growth and partnerships, including collaborations with schools, colleges, corporates, and NGOs.
• Lead Generation & Conversion:
• Develop and manage a pipeline of new business opportunities to drive student enrollment and increase revenue.
• Identify and contact potential leads, including schools, colleges, and corporations, for student training and development programs.
• Oversee the lead conversion process from prospecting to enrollment, ensuring a high conversion rate.
• Partnership & Relationship Management:
• Build and maintain strong relationships with key stakeholders, including corporate partners, government bodies, other educational institutions, and alumni.
• Negotiate and manage partnerships, sponsorships, and collaborations that align with the institution's strategic goals.
• Develop and manage collaborations with international institutions for student exchange programs or joint degrees.
• Branding & Marketing:
• Work closely with the marketing team to develop and execute campaigns that highlight the institute's strengths and offerings.
• Represent the institution at external events, such as educational fairs, seminars, and networking events.
• Build the institution's brand presence in both digital and traditional channels, including social media and press relations.
• Enrollment Growth & Retention:
• Develop strategies to increase student enrollment across various programs, ensuring the institution meets its enrollment targets.
• Analyze feedback from prospective and current students to improve the institution's offerings and student retention rates.
• Organize open houses, webinars, workshops, and events to engage potential students and their families.
• Revenue Generation:
• Explore and develop new revenue streams, such as corporate training programs, online education platforms, and short-term certification courses.
• Monitor and report on financial performance of business development activities and ensure alignment with budget and targets.
• Collaboration with Internal Teams:
• Work closely with the admissions team to align recruitment efforts and ensure the smooth transition of prospective students into the institute.
• Collaborate with academic staff to ensure that the institution's offerings remain competitive and meet the needs of the market.
• Support faculty and staff in the creation of curriculum and student support initiatives that can be marketed effectively.

Skills & Qualifications:

• Education: Bachelor's degree in Business Administration, Marketing, Education Management, or a related field (Master's preferred).
• Experience:
• Minimum of 3-5 years of experience in business development, sales, or marketing in the education sector or related industries.
• Proven track record of achieving sales and business growth targets.
• Experience in developing and executing strategic business plans and partnerships.
• Skills:
• Strong interpersonal and communication skills.
• Ability to network and build relationships with key stakeholders.
• Excellent negotiation, presentation, and sales skills.
• Strategic thinking and problem-solving capabilities.
• Familiarity with educational technologies and trends in the education sector.
• Technical Proficiency: Proficient in MS Office Suite (Word, Excel, PowerPoint) and CRM software.

Key Competencies:

• Strategic Vision: Ability to assess market trends and develop forward-thinking strategies.
• Results-Driven: Focus on achieving targets, increasing enrollment numbers, and generating revenue.
• Adaptability: Ability to work in a fast-paced, dynamic environment and adapt to changing educational landscapes.
• Relationship Management: Strong skills in building, nurturing, and leveraging relationships with external and internal stakeholders.
• Creativity: Innovative thinking to design new programs, partnerships, and marketing approaches.

Additional Information:

• This position may require occasional travel for business development purposes and attending industry events.
• Working hours may vary depending on the needs of the institute, with flexibility required for evening or weekend events.

Job Type: Full-time

Pay: ?35,000.00 - ?50,000.00 per month

Benefits:

• Cell phone reimbursement
• Food provided
• Health insurance
• Paid sick time
• Paid time off
• Provident Fund
• Work from home

Schedule:

• Day shift
• Fixed shift
• Monday to Friday

Supplemental Pay:

• Commission pay
• Joining bonus
• Overtime pay
• Performance bonus
• Quarterly bonus
• Shift allowance
• Yearly bonus

Education:

• Bachelor's (Preferred)

Experience:

• Business development: 1 year (Required)
• total work: 1 year (Required)

Language:

• English (Required)

Work Location: In person

Application Deadline: 26/11/2024
Expected Start Date: 25/11/2024