Glanbia Performance Nutrition (GPN) is the World's No 1 Sports Nutrition Company.
Our brands Optimum Nutrition (ON) and BSN are two of the world's leading nutritional supplements specifically targeted at Performance Nutrition. We are a part of the Glanbia group (Listed on the Irish and London Stock Exchange) with market leading positions in cheese, whey proteins, sports nutrition and micronutrient premixes.
Our products retail across 130+ countries and we employ 5,800 people across 30 countries. At GPN, our mission is to be the first choice of athletes and fitness enthusiasts all over the world, to help achieve their goals through highest-quality, most innovative performance nutrition products.
India and South Asia are Strategic Priorities for Glanbia with an ambition towards 4X growth and rapid scale up, both structurally and with system capability. The incumbent must be able to effectively lead in such an entrepreneurial environment of scale-up and pace of change.
The Role
As Fitness Community Manager, you will be responsible for the following key responsibilities:
1. Shape the Gym Personal Trainer Program for Optimum Nutrition (ON)
a. Create and manage a strong community of personal trainers
b. Develop a strong program aimed at converting personal trainers as brand advocates
c. Build a clear set of deliverables for personal trainer program to measure brand advocacy
d. Use a revenue mindset and create plans for maximizing revenue impact from this program
2. Establish Icon/Team Talent Management Best Practice
a. Build Icon and Scene Leader talent playbook that sets the standard in best practice on recruitment, on-boarding and deliverables for key talent management
b. Drive higher impact from rosters by delivering beyond the KPIs
3. Develop and execute Partnership Strategy for India
a. Continuously map and monitor the partnership landscape to identify prospective partners
b. Build partnerships with top gyms and fitness facilities across metros
c. Work collaboratively with brand teams to establish partnerships as a more central focal point in strategic thinking
4. Unlock Earned Media and PR
a. Where applicable seek to unlocked earned media/PR around large scale partnerships through ideas that drive brand fame
b. Provide news worthy updates around partnerships and collaboration to GPN internal communication teams
Knowledge, Skills and Abilities:
Skills:
• Overall 5+ years of experience in business management
• Management experience within the Gym ecosystem
• Delivered large-scale brand collaborations and partnerships with commercial returns
• Managed talent management for large organizations
• Handling revenue generation
• Excellent networking skills and ability to form relationships quickly
• Excellent communication skills and competency in leading workshops, as well as presenting to large groups
• Ability to influence in a multifunctional environment
Knowledge:
• Passionate Fitness enthusiast
• Strong negotiation skills
• Community management
• Awareness of Sports nutrition
Culture:
• Should be a self-motivator, passionate about working in a startup/ developing brand
• Willing to work like a self-driven entrepreneur
• Should be advocating Glanbia values & lives up to them in every assignment that the person takes up.
• One who can handle volatility, uncertainty, complexity & ambiguity.
At Glanbia, we celebrate diversity, because we know that our individual strengths make us stronger together. We welcome and encourage interest from a wide variety of candidates, and we will give your application consideration, without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, or disability status.
At Glanbia our culture will celebrate individuality, knowing that together we are more.
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