Our client is looking for a custodian of brand to ensure brand growth on awareness & consideration
Develop consumer proposition basis consumer insights & communication plan for key flagship products / collections to support launch in key channels.
Drive campaign development (ATL, BTL, sponsorship, PR, digital, influencer tie-ups, BTL, Retail, events) and GTM program execution along with key peers for products & season-based tactical campaigns.
Drive consumer, life-style category and competition trends understanding and share insights for future action
Drive understanding and insights in areas like campaign effectiveness, investment & ROI analysis
Work closely with senior stakeholders|To work with one the India\'s leading Retail organization
3-5 Years of Brand Experience in FMCG/FMCD/ D2C Industry
MBA (Marketing preferred) - Tier 1/2 Institutes
Good communication and collaboration skills
Entrepreneurial mindset with Analytic, data-based decision-making
Our Client is one of the leading footwear organisation in India.