Job Description

POSITION : BRAND MANAGER

LOCATION : SOUTH DELHI

Key Roles and Responsibilities :

1. Brand building

• Oversee and coordinate development of a brand strategy.
• Lead the planning and execution of the brand initiatives; oversee the creative development of publicity collaterals across all channels and other related communication and media platforms.
• Develop and lead the implementation of brand communication budgets and monitor progress against key performance indicators.
• Develop, coordinate, and execute campaigns aimed at communicating brand message and communicate brand personality.

2. Brand Evaluation

• Coordinate regular research and surveys in brand communication and proactively obtain market trends and insights on brand value, visibility, awareness, and perception.
• Assess associated brand risks and make recommendations to the management on propositions that promote growth of the brand and enhance the KRA's visibility.

3. Communication Planning & Implementation

• Design, plan, and supervise the effective implementation of communication strategy and programmes.
• Identify and mitigate communications challenges and risks which could impact on KRA's reputation.
• Ensure that the KRA brand and identity is adhered in all communication channels.

4. Campaign managements

• Develop and implement campaign Monitoring & Evaluation and risk framework.
• Ensure that the KRA brand and identity is adhered to in campaigns conceptualization.
• Monitor and oversee campaign budgets spending.
• Plan, advise and manage end to end processes for strategic corporate communications campaigns.

5. Administrative roles

• Streamline work processes within the assigned function to improve performance of the brand and enforce brand guidelines and communication frameworks.
• Lead the development in implementation of all policies and procedures within the function.
• Offer leadership and continued development of the designated brand team and cooperation with other departments.
• Coordinate KRA's advertisement.

Job Type: Full-time

Pay: ?324,960.68 - ?1,445,199.02 per year

Schedule:

• Day shift

Experience:

• total work: 1 year (Preferred)

Work Location: In person