KRAs:1.Enhancement of Deposit pool from customers.2.Establishing standards and delivery of service.3.Sale of non-deposit products. Cross selling targets progressively.4.Sale of MF and insurance products.5.Fee income.6.Branch administration.7.Regulatory compliance.8.Manage productivity, morale of branch personnel.EXPERIENCE:1.Large branch: 6-8 years banking experience. Medium branch: 4-6 years banking experience.2.3-4 years in branch banking.3.Atleast 2-3 years as branch manager of a branch (for large branch); atleast 1 year as branch manager (for medium branch)4.Must have had sales experience, liabilities products preferable.QUALIFICATIONS / QUALITIES:1.MBA / CA/ CAIIB2.Should have sales orientation3.Leadership skills. (Though more tactical than strategic).4.Thinker : Doer = 40:60AGE:1. 28 - 35 yearsTHE ROLE (bold):REVENUE GENERATION, CUSTOMER ACQUISITION, CUSTOMER RETENTION, COST EFFICIENCY THROUGH PROCESS
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