Job Description

Main tasks

Sales and account Management:

• Drive the business of assigned customers/territory aiming to meet or exceed business targets (cCM1 & Volumes) for respective customers
• Implementation of respective SBU strategy in country and identify and implement business or value growth for respective customers/territory
• Continuously increase market and competitor intelligence and update customers and competitor's data (supply/demand)
• Effective credit control and working capital management at customer to meet financial targets for DSO, DIV and overdue management
• Carry out market studies/ projects for respective end industry /customers for identifying future opportunities
• Negotiate and close deals or contracts with customers by taking complete customer accountability & leveraging knowledge of entire product value chain, supply capabilities and competition
• Ensure business compliance according to BASF policy



Customer relationship management:

• Develop, align and execute mid- and long-term account plans
• Identify & translate market opportunities into business through cross BU cooperation & new working concepts / ideas
• To identify & develop differentiation strategies to improve competitive advantage by understanding customer needs, gathering & sharing of market & competitor information - Ensure value pricing whenever applicable
• Develop lasting customer relationships to identify business trends in and beyond the customer scope or respective portfolio
• Identify and attract new customers, pursue new applications, and interact with corresponding process and product developers of the potential customers, leading to profitable future business
• Ensure high/wide customer contacts and regular visits to customers

Operational Tasks:

• Provide operational guidance and coordinate the relevant functional departments to ensure value creation and customer satisfaction
• Use of NPS to continuously improve customer experience
• Accountable for Demand- and Sales Forecast and fulfilment supporting efficient planning of products and services to support production planning (return on assets) using tools like OMP DP and local merchandising business model
• To enhance work coherence, quality & efficiency by contributing actively in sales meetings, reporting and in developing customer training/communication materials for sales
• Ensure effective, open and speedy communications for faster decision making
• Ensure adherence to business initiatives /tool, e.g. OMP-DP, PMM, NPS, Customer Network/KAM, TransperenCI, CLM (contracting tool)