Job Description

Associate Manager, Omnichannel Customer Analytics

At our company we are leveraging analytics and technology, as we invent for life on behalf of patients around the world. We are seeking those who have a passion for using data, analytics, and insights to drive decision making, that will allow us to tackle some of the world\xe2\x80\x99s greatest health threats.

Within our commercial Insights, Analytics, and Data organization we are transforming to better power decision-making across our end-to-end commercialization process, from business development to late lifecycle management. As we endeavor, we are seeking a dynamic talent to serve in the role of \xe2\x80\x9cOmnichannel Customer Analytics Associate Manager\xe2\x80\x9d.

You will leverage a variety of data sources including but not limited to, customer, content, channel, and web data to develop analyses to drive actionable insights and help make sound business decisions. You will work with Managers, Senior Managers and other analytics leaders to design and develop advanced analytics projects and solutions, improve analytics operational efficiency, explore new data sources and new ways of developing advanced analytics solutions and be involved into ad-hoc digital analytics projects for the digital analytics and transformation team in India. Oncology experience is highly preferred.

Primary Responsibilities

• Support design and development of high impact, scalable digital marketing analytics solutions leveraging advanced analytics and data science techniques.
• Conduct extensive omnichannel analytics work including assessment of promotion tactic, content, vendor, and channel performance, analysis of customer behavior and engagement journey to optimize customer experience.
• Partner with analytics team to design experiments and develop analytics solutions including but not limited to micro-segmentation, digital attribution, campaign effectiveness, optimal targeting timing, frequency, location, content etc.
• Extract, clean and analyze detailed data from internal database, vendors\xe2\x80\x99 data feeds or web data extracts.
• Work with other analytics team members in India to create and present compelling, easy-to-understand data visualization and data driven insights for analytics leaders from the U.S. or other countries.
• Develop and maintain regular analytics deliverables and meet quality standards, timeliness, compliance, and excellent user experience.
• Identify when an ongoing HCP digital analytical request should be migrated to the reporting and BI solutions team for automation; clearly articulate reporting requirements and facilitate automation needs; responsible for documentation and query standardization, etc.

Qualifications

• Strong problem solving, business analysis and quantitative skills.
• Familiar with both structured and unstructured data
• Good understanding of statistical and data science principles to enable adequate understanding of design of experiments, algorithm models (inferential statistics, regression and classification techniques, test-control analysis, propensity score matching etc.), the appropriate application of different models, and effective communication to business audiences.
• Understand CRM database concept, web tagging, data warehousing, cloud environment (AWS), data architecture and ETL
• Hands on coding experience in Python/ R, and SQL are required.
• Proficient in manipulating and analyzing complex data set for both planned and ad hoc analysis.
• Detail oriented and commitment to producing high-quality work and maximizing resources, while meeting deadlines
• Positive attitude, professional, courteous demeanor, strong work ethic and ability to collaborate in a constructive manner with others in a dynamic working environment.
• Always curious and asking questions that would improve customer experience and engagement.
• Ability to present work logically and clearly.
• Ability to work on multiple tasks simultaneously.
• Digital media or customer analytics experience is a plus.

Experience & Education

Data driven mindset with 1 plus years of work experience doing quantitative analysis that inform digital / omnichannel campaign, customer, channel, and content insights. Experience in Pharma commercial analytics domain is preferred.

Bachelor\xe2\x80\x99s degree in quantitative analytics fields (e.g. engineering, statistics, economics, operational research, or information system) is required, advanced degree strongly preferred.

Our Human Health Division maintains a \xe2\x80\x9cpatient first, profits later\xe2\x80\x9d ideology. The organization is comprised of sales, marketing, market access, digital analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide.

Who we are \xe2\x80\xa6

We are known as Merck & Co., Inc., Rahway, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world\'s most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.

What we look for \xe2\x80\xa6

Imagine getting up in the morning for a job as important as helping to save and improve lives around the world. Here, you have that opportunity. You can put your empathy, creativity, digital mastery, or scientific genius to work in collaboration with a diverse group of colleagues who pursue and bring hope to countless people who are battling some of the most challenging diseases of our time. Our team is constantly evolving, so if you are among the intellectually curious, join us\xe2\x80\x94and start making your impact today.

We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another\xe2\x80\x99s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace.

Current Employees apply

Current Contingent Workers apply

Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status: Regular

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Merck Sharp & Dohme