Job Description

:About OMRONFounded in 1933, OMRON has come a long way since and has evolved to become an organization committed to creating new social values. Today, In the APAC region, OMRON has a strong presence in Industrial Automation, Healthcare, and Device & Module Solutions. Lets begin the exciting journey of Shaping Future 2030 together with us!About OMRON Industrial Automation BusinessCome join our Industrial Automation team, who is striving to create social value - Improve manufacturing that supports a sustainable society- the business has the industrys most extensive portfolio comprising sensors, controllers, motors, robotics, vision, and safety solutions.Role & responsibilities1. Marketing Strategy & Budget planning:1.1 Planning and managing the annual marketing budget.1.2 Conceptualize, plan & execute quarterly activity calendar (Internal and external) for the company.1.3 Conceptualize various internal and external promotional activities like seminars, exhibitions, workshops, webinars,advertisement etc across the country to drive positive brand positioning.1.4 Liaise with Global and Regional teams to understand the global objectives, collaborate and cascade them at India region.1.5 Build better brand image by way of showcasing solutions and effective PR management.2. Execution of Marketing Strategy:2.1 Develop marketing materials like newsletters, EDMs in collaboration with the marketing department to create brand awarenessand generate sales leads.2.2 Manage digital promotion on various platforms like LinkedIN, FB, Youtube etc and to increase followers + leads by way ofpromoting brand & solutions2.3 Prepare marketing weapons like application notes, conversion guides, leaflets & flyers on products & solution & increaseengagement with customers2.4 Coordination with internal departments of OMRON to ensure the project is executed and completed effectively.2.5 Connect Omron with customers, partners & employees by various ways & improve market connects.2.6 End to End vendor and agency management.3. Data Management and Analysis3.1 Continuously review and analyse latest trends in communication, Social, Digital platforms to promote the organisation and itsbusiness.3.2 Manage customer and partner data for various promotional activities.3.3 Analyse the Return on Investment for various promotional activities executed.Requirements:Academic & Professional Qualification:Graduation from any field (Arts, Commerce or Engineering)Experience :

• Experience of 8-10 years in branding, digital marketing, Marketing communications or mass media
• Experience in designing marketing collateral, marketing project management and handling exihibitions.

Others :Experience in designing software (CANVA, ADOBE, other)Important Skills & Behavioural Competencies

• Excellent verbal and written English communication
• Proficient in MS Office applications
• Excellent presentation skills with a good comand over power point presentation
• Target oriented
• Analytical skills
• Creativity & Innovation

Benefits:As per industry

Omron