Promotes and increases sales within territory through aggressive execution of national and regional marketing strategies while working with company policies, resources and budgets
Increases overall distribution of core and agency brands in liquor board retail stores
Develops and monitors individual sales objectives.
Manages new product launches
Executes merchandising and promotional programs as per national and regional strategies
Call account tracking, administrative reports, shelving and display programs
Manages advertising and promotion budget within fiscal allocations as outlined by regional office
Functions cooperatively and effectively within a team environment. Contributes to overall team objectives and dynamics
Performs other duties, as required
Market and Environment: Ability to develop and maintain a deep knowledge of the business landscape and environment evolutions (legal, supply chain, tools): key players (competitors, other consumer brands companies, key customers, ), distribution channels - including their distinct go to market strategies - and category trends, in order to maximize business opportunities Portfolio Brands & Products: Ability to develop and maintain a deep knowledge of Pernod Ricards brands and their positioning within the competitive landscape to be able to coordinate portfolio and channel strategy, and to offer adequate solution to stakeholders (customers, consumers, opinion leaders, international distributors, internal stakeholders,) Commercial Planning & Strategy: Ability to define, implement and get alignment behind a commercial plan, in line with PR Strategy, which takes into account the short and long term view and the characteristics of the local market environment Drive for Sales Results: Ability to assess, recommend, implement and evaluate effectiveness of commercial activities (sales force, promotion, account investments,) in order to optimize commercial performance and ensure excellence in execution Negotiation Skills: Ability to manage customers needs and requests through appropriate negotiation cycle & techniques, in order to achieve Pernod Ricards objectives. Influencing & Networking: Ability to establish and develop mutually beneficial and trusting business relationships with key internal / external stakeholders, through cooperation, integrity and with strong interpersonal & presentation skills Contract, Prices & Trade Terms: Ability to assess, design, manage, monitor and optimize contracts, consistent prices and trade terms in order to drive PR profitability and sustainable growth Consumer/Shopper Insights: Ability to capture and exploit strong consumer / shopper understanding and trends to develop actions appealing to consumer needs (promotion, merchandising, animation, testing, assortment, sales opportunities, outlet activities,...) Analytical Thinking: Ability to consider all appropriate information, break things down and determine cause and effect relationships to make effective recommendations and develop operational actions Organization & Planning: Ability to prioritize tasks and to manage efficiently time and resources in order to track and optimize the activity in a changing environment Financial Acumen & Sales: Ability to integrate revenue and profitability aspects within sales activity to generate greatest ROI within budget guidelines Diversity statement Celebrating our inclusive and diverse culture is core to Diageos purpose of celebrating life every day everywhere. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity. We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills, and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings. Worker Type : Regular Primary Location: Ghaziabad Additional Locations : Job Posting Start Date : 2024-06-06
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