Job Description

Company Overview:LogicGo Infotech is a leading IT Services and IT Consulting company based in Surat. Specialized in delivering exceptional mobile app and web development services, we provide innovative solutions that enhance user experience and offer a competitive edge to our clients' businesses. We are committed to quality and innovation, aligning our expertise with clients' goals to drive business growth.Job Overview:We are seeking a dynamic ASO Executive to join our team. The ideal candidate will have between 1 to 3 years of relevant work experience in app store optimization and related tasks. This role involves enhancing the visibility and performance of mobile apps through strategic optimizations.Roles and Responsibilities

• Optimize app listings to improve visibility, rankings, and conversion rates across different app stores.
• Conduct regular keyword research and update app metadata for maximum discoverability and traffic.
• Develop and execute ASO strategies, including keyword optimization and app promotional content creation.
• Monitor app performance and provide insights for ongoing app store strategy and growth opportunities.
• Collaborate with the mobile marketing team to align ASO strategy with broader marketing campaigns.
• Analyze competitor strategies to implement effective app store optimization tactics.
• Continuously assess analytics data to stay ahead of app performance trends and make proactive optimizations.
• Stay updated with the latest trends and changes in app store algorithms and best practices.

Qualifications and Skills

• Proficiency in app store optimization techniques, ensuring increased visibility and downloads for mobile apps (Mandatory skill).
• Expertise in keyword research to identify the most effective keywords for app listing and ranking (Mandatory skill).
• Experience in content optimization to craft compelling app descriptions, screenshots, and promotional texts (Mandatory skill).
• Ability to conduct competitor analysis to understand the strategies adopted by competitors and adapt best practices.
• Strong data analysis skills to track and analyze app performance metrics and make informed decisions for optimization.
• Understanding of mobile marketing strategies to enhance app user acquisition and engagement.
• Knowledge of SEO techniques to improve app content's search engine and app store visibility.
• Proficient in using analytics tools to assess app metrics and make data-driven optimization decisions.

Job type:- Full timeExperience:- 1 to 3 YearsLocation:- Surat, Gujarat.Office Work Only.

Expertia AI Technologies