Role Name : Assistant Manager- OEM, Sales & Marketing
Reporting to Unit Head - (Sales & Marketing-OEM)
Role Purpose : To Improve customer satisfaction and enhance AIS share of business
Responsibilities :
- Customer Satisfaction
- Business Development
- Sales Forecasting and Control
- Sales
- Competitor mapping
- Receivables control
- System adherence
KRA :
- Increase customer satisfaction resulting in profitable and sustainable relationship with customer
- To generate new enquiries with the help of existing contacts to increase revenue
- Increase share of business
- Mid Term planning
- Annual planning
- Monthly planning, weekly planning
- Sales forecasting accuracy
- Achieve sales as per target
- TO monitor competitor activities in order to define company strategy and response to customers
- Collection of payment as per agreed terms in order to ensure cash flow
- Customer credit control as per policy
- To implement and maintain systems/processes like TS-16949, TQM & ISO-14001
- Order to cash for improved productivity and control
KPI :
- Customer vendor rating
- vendor Awards
- No. of complaints received
- Customer visit
- Closing of open issues as per target(QCDDM)
- VOC meeting
- Customer engagement program
- No. of RFQs generated(New & existing projects)
- No. of orders finalised (target vs actual)
- Opportunity sale loss
- Monitoring of industry trend through primary and secondary data
- Timely submission of sales plan
- Monitoring and control of sales plan (CSP)
- Variation in sales plan vs actual
- Budgeted sales v/s actual
- Share of business
- Loss in sales
- 3C report(company, customer, competitor)
- Competitor share of business
- Competitor activity at customer end (customer visit, PPM, delivery performance etc.)
- Competitor technology & product upgradation
- Payment receipt (plan vs actual)
- Collection of C-forms
- Customer outstanding and overdues
- Bad debt and payment at rest
- Number of Non-confirmities
Requirements :
Knowledge :
- Auto Industry
- Product And Process Knowledge
- Systems of OE Customers (External/Internal)
Experience : 3- 4 years
Skills :
- Customer Relationship Management
- Negotiation Skills
- Communication(written & spoken)
- Proficiency in Computer(MS Office)
- CFT Management
- Analytical Skills
Qualification : B.E/ B.Tech or B.E + MBA (Marketing)
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