Job Description

You Lead the Way. We've Got Your Back.



With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you'll learn and grow as we help you create a career journey that's unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.


At American Express, you'll be recognized for your contributions, leadership, and impact--every colleague has the opportunity to share in the company's success. Together, we'll win as a team, striving to uphold our company values and powerful backing promise to provide the world's best customer experience every day. And we'll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong. Join Team Amex and let's lead the way together




Marketing Campaigns are critical drivers of American Express strategy to acquire, engage and retain customers. Marketing teams across US need best in class tools and processes to enable flawless and timely delivery of their campaigns to unlock the value for our customers and prospects. The ECES US team is responsible for supporting marketers in their journey of marketing lifecycle by enabling campaign targeting, execution and list delivery processes as well as supporting in process enhancements and platform transformations.


Roles & Responsibilities:




• Demonstrated ability to deliver Segmentation, targeting & Eligibility lists via UNICA, DART, CMS.


• Work closely with the key partner groups in supporting the marketing strategies and implement these within Targeting & Eligibility process


• Proven track record of high quality delivery and driving process transformation


• Partner closely with ECES US Consulting team to support implementation marketing strategies by understanding business requirements and creating technical solutions.

• Ensuring that the design and build of technical solution meets the defined business requirements.


• Delivering all the projects within the defined timelines and with complete accuracy.


• Responsible to create/maintain best practices on production processes to ensure future scalability, cross-training, and efficiencies.


• May undertake regular code reviews to ensure alignment with development, implementation, and performance standards.

• Adherence to all control and compliance requirements, support PRSA, Internal Audits




Critical Factors to Success:




• Excellent knowledge of Segmentation, Targeting and Eligibility List generation process.


• In Depth understanding of Marketing Lifecycle and associated sub-processes


• Self-starter and ability to implement innovative ideas in an ambiguous environment.


• Problem solving (information seeking, analytically thinking and being proactive)


• Ability to multi task - maintains focus despite interruptions. Quickly re-evaluates priorities based on new information; quickly shifts attention between tasks/projects

• Ability to tailor communications so that they are appealing and understandable.


• Ability to convey technical and business information clearly and concisely to groups or individuals either verbally or in writing.


• Comfortable with emerging technologies


• Self-confidence - is assured, builds credibility as a subject matter expert


• Multi-national collaboration: Displays cultural sensitivity; builds cross -cultural relationships and works effectively in a global environment.


• Ability to listen and respond appropriately to others.




Academic Background:

Bachelors in Management / IT / Engineering (such as B.E/B.Tech)



Functional Skills/Capabilities:

Marketing Operations / Marketing Technologies



Technical Skills/Capabilities:


• SQL (Must Needed)


• UNICA Tool (Must Needed)


• CMS (Preferred)


• VBA (Preferred)


• Office Skills - Excel, PowerPoint, Word (Must Needed)


• Python/QSpark/Hive (Must Needed)



Shift Timings



Monday to Friday: 3:00 PM to 11:30 PM IST





We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries
• Bonus incentives
• Support for financial-well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• Generous paid parental leave policies (depending on your location)
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities


American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.


Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.