Utilize expertise to build price elasticity models, price conjoint and perceived value study to provide insights into consumer reactions to pricing changes
Develop advanced analytics solutions using machine learning and statistics to inform pricing and pack architecture decisions and support our long-term strategy
Contributing to the long-term pricing strategy of the organization and assisting in the development of new pricing approaches
Data gathering from variety of sources internal and external (desk research syndicated data, competition, etc)
Ensure the delivery of accurate and timely data in accordance with the agreed SLA
Supporting RGM with pricing, PPA, mix and promo spend analysis and recommendations for AOP, 3 Y pricing roadmap, ad-hoc projects eg. Playbook, competition tactical moves
Implement continued improvements and simplifications of processes, standardization of reporting and optimal use of technology to enhance efficiency
Power BI skills - must have, coding skills ability to understand statistical modelling (regression, cluster analysis, etc)
Experience:
4+ yrs of strong experience in Data analytics, RGM or Sales experience is a plus
Very strong analytical skills - excellent competency in MS Excel is a must, as is experience of managing complex, incomplete and inconsistent datasets and define strategic analytics (market sizing/ growth forecasts, etc)
Proficiency in data visualization looks like power BI, ability to build machine learning algorithms on forecasting is a plus
Familiarity with syndicated data sets (Nielsen/IRI), price and promotion models, trade systems data, and financial data is a plus
Location(s) Ahmedabad - Venus Stratum GCCKraft Heinz is an Equal Opportunity Employer Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.