Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India\'s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly \'Digital India\' by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.
Role
Brand Communication - Cluster Brand Team Member
Job Level/ Designation
M2
Function / Department
Brand Marketing
Location
PUH - Mohali
Job Purpose
To roll-out the Brand Communication efforts for the respective Clusters under the guidance of Cluster Brand Leads.
To ensure smooth operations in back end processes
Key Result Areas/Accountabilities
1. Deployment of Corporate and Circle Brand Plans in respective clusters
2. Strict monitoring of execution efforts in-market - in MBOs, Retail Stores and Salience efforts as well. Execute Mitigation plans where decided by the CBL.
3. Financial process deployment - BPA, PR, PO, GRN creation etc for the respective clusters
Supervise execution of Circle Activation/events /sponsorships-
4. Brand guidelines : Ensure all internal/external communication adheres to brand guidelines along with CBL
5. Assist the CBL in Quarterly reviews with the agencies on the work done.
Core Competencies, Knowledge, Experience
Knowledge of fundamentals of brand building
Creative thinking
Collaboration
Process orientation
Experience of 7-10 years in total of which 4+ years in a similar role
Excellent Creative abilities
High level of execution skills
Must have technical / professional qualifications
MBA
Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership
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