Addressable Trading Manager
Job Description
The purpose of this role is to own the campaign management across Dentsu clients within the Addressable team.Job Title: Addressable Trading Manager:Key responsibilities:
Works directly with the internal media team to ensure all tracking is in place and mapping correctly and continuously monitor campaigns to ensure everything is serving correctly
Coordinates with the internal Media team to aid in identifying, reporting and resolving technical issues
Provides detailed weekly revenue forecasts and responds to billing enquiries for all monthly performance activity
Provides the \'technical expertise\' needed to communicate with the client and explain campaign progress / address any blocking issues
Builds campaign proposals including a set of tactics matching with the overall goal of the advertiser
Exports data from the ad server interface and combines it in a correct way with DSP data points if needed
Maintains an in-depth knowledge of the Programmatic eco-system, keeping up to date with new ad technology functionality and understanding the potential opportunities presented by specific technology
Contributes to updating best practices and offers insights on how to improve campaign effectiveness
Offers consultative ideas to the Operation, Account and Commercial team to help them with pitching new business, improving campaignLocation: ChennaiBrand: ParagonTime Type: Full timeContract Type: Permanent
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Job Detail
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Job IdJD3269810
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationChennai, Tamil Nadu, India
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EducationNot mentioned
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ExperienceYear