Job Description

• 
  Division:
  Media
  Responsibilities:
  

I. YOUR ROLE
Driving business objectives for agency’s clientele through paid marketing activities.
II. YOUR RESPONSIBILITIE
– Leading the relationship with the client’s Digital Lead/Head/CMO
– Overviewing and Auditing Campaigns on Google Ads, Facebook, DV 360, Native Platforms, etc.
– Owning campaign performance and ensuring that the team is identifying insights to drive incremental results.
– Strategize jointlywith Strategy specialists, Ad ops specialists and creative & client-servicing teams & drive media planning discussions.
– Drive positive curiosity and a hunger for learning and new ideas through the team.
– Initiate and drive case study creation that can be nominated for awards, post completion of noteworthy campaigns.
– Negotiate with vendors shortlisted for brands, based on quality standards and budgets.
– Collaborating with Google’s, Facebook’s and other agency partners to drive best practices and beta testing.
– Drive conversations with clients in terms of expectations, budgets, timelines and deliverables.
– Build trust with clients through weekly calls, catch ups and review meetings and represent the agency.
– Assisting the team in pitching for new business.
– Auditing Ad accounts of prospects and identifying opportunities for performance improvement.
– Staying on top of latest trends, products and product features and getting clients on board to pilot with them.
– Growing the scope and scale of work with existing clientele through upsells and cross-sells.
III. ABOUT YOU

• Professional / Academic Requirements

– 5-8 years relevant work experience
– A Degree in Engineering, Marketing, Advertising, Communication or another relevant field

• Technical Requirements

– Expert level command over Google Ads, Facebook, DV 360, Native Platforms, etc.
– Experience on multiple verticals like Mobile, Ecommerce, BFSI, Realty, Travel, etc.
– Proficient at Google Analytics, Appsflyer, Similar web, Adobe solutions, etc.
– Master of decode trends and analytics from data
– Excellent at the MS Office Software (Power Point, Excel)
– Excellent communication and presentation skills

• Creative Requirements

– Creative & Strategic thinking
– Up-to-date on creative and market trends
Work Experience Required:
6-10 Years
Open Positions:
1

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